GRI Next Generation

GRI launches its NEXT GENERATION sustainable tires at the GREEN IMPACT 2024

GRI, a producer of specialty tires for agriculture, material handling, and construction machines, unveiled its NEXT GENERATION of environmentally friendly specialty tires with very high sustainable material content. GRI’s sustainable agriculture tire range, the GREEN XLR EARTH series, now comes with 87.3% sustainable material whilst the ULTIMATE GREEN XT the sustainable material handling tire boasts an impressive 93.5% sustainable material.

These NEXT GENERATION tires embody GRI’s vision of moving humanity towards making a positive impact on our planet and dedication to reducing its environmental footprint while delivering high-performance specialty tire solutions. Leveraging innovative technology and advanced natural rubber compounds, GRI continues to lead the way in sustainability across its entire value chain.

This significant product launch took place at The GREEN IMPACT 2024 in Sri Lanka, an event that brought together industry professionals and key media personnel from across the globe. Spanning across 3 days, The GREEN IMPACT marked a significant milestone in GRI’s sustainability journey, reaffirming its commitment to environmental stewardship and innovation in Specialty Tire technology.

Bureau Veritas, a business-to-business service provider in the field of testing, inspection, and certification, validated GRI’s commitment to environmental responsibility by attesting to the carbon footprint reduction of the environmentally friendly, “green” specialty tires. “This certification underscores GRI’s unwavering dedication to sustainability in tires and quality of product” stated Dr Mahesha Ranasoma, CEO of GRI who presented the products to the attendees.

Prabhash Subasinghe headshot
Prabhash Subasinghe

Mr. Prabhash Subasinghe, Managing Director of GRI remarked, “The NEXT GENERATION of GRI’s green tires are more than just products; they are symbols of our unwavering dedication to sustainability. With the highest percentage of sustainable materials, these Agriculture and Material Handling tires represent a beacon of hope for a greener tomorrow. From its conception to its production, every aspect has been meticulously crafted to minimize environmental impact without compromising on performance.”

With the introduction of the NEXT GENERATION of environmentally friendly Specialty Tires, GRI continues to drive sustainable innovation and set new benchmarks in the Specialty Tire industry.

Free Magazine & eNewsletter

Printed Monthly Magazine

Published monthly, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Digital Monthly Magazine

Published on the fourth Thursday of each month, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Material Handing Wholesaler Weekly Newsletter

Our Weekly newsletter is emailed every Tuesday and contains the latest Industry Events and People News, Source Directory, and important Industry Links.

Forklift International Weekly Hot Sheet Newsletter

Published every Monday morning with the latest material handling equipment
available for sale.

Share the Post:

Related Posts

Our Current Issue

Free Magazine & eNewsletter

Our magazine is published and mailed monthly, Material Handling Wholesaler offers feature columns and special coverage of important industry issues. Subscription is FREE to qualified readers.

Weekly Newsletter – Get the latest industry events and people news in this weekly e-newsletter as well as direct access to Wholesaler’s Source Directory and link.

Current Supplements

Strong start to Q3 with 136 new Industrial Manufacturing Planned Industrial Projects

Industrial SalesLeads released its October 2024 report on planned capital project spending in the Industrial Manufacturing sector. The firm monitors…

Think CASH in ’25

Last month, I suggested that dealers compare their 24 results against their peers’ accounting and cash flow budgets. I also…

Assessing Machinery Dealer Fundamentals – A Strategic Approach

Are you ready for 2025? Here is a 60-question assessment of how well your business has adopted those fundamental Best…