Breakthrough®Fuel has hired Kelly Williams as vice president go-to-market for the transportation energy advisory firm. In her new role, Williams will be responsible for new business development and will focus on business growth through product development, new client relationships and sales process management. Prior to joining the firm, Williams worked as a general manager for national accounts for Schneider National, Inc. In this position, she was responsible for delivering strategic and tactical leadership for commercial national accounts including sales, customer service, pricing, new business implementation, customer satisfaction and retention. She was also responsible for generating incremental revenue opportunities and driving profitable growth for Schneider National. She also held other positions at Schneider National in a variety or customer facing roles. Williams has a degree in Communication Processes from the University of Wisconsin–Green Bay.