Anderson Power Products^® (APP^®) is proud to announce that Brian Davies has been appointed General Manager, and will be responsible for the company’s continued profitability and sales growth. As general manager, he will be responsible for all operations of five companies located in the USA, UK, China, Hong Kong and Taiwan.

Mr. Davies joined APP 2002 as Corporate Marketing Director, and has since served in a variety of management positions, including Global Engineering Director, and most recently, Director of Sales and Marketing, where he was responsible for all sales and marketing activities for five business units in the Americas, Europe/Middle East/Africa and Asia. Mr. Davies holds a BS in chemical engineering from Rensselaer Polytechnic Institute and lives in Cambridge, MA.

Jeffrey Burkhardt, Group Vice President of parent company IDEAL Industries, said, “I congratulate Mr. Davies on his new role in the organization. His knowledge of the connector industry and his success in leading APP’s engineering, marketing, and sales functions gives me complete confidence that he is the right person to lead APP into the future.”