romark image 2

3PL-provider Romark Logistics automates inventory counts with drones

Listen to this article

The biggest impact of the ongoing pandemic, by far, has been the disruption in supply chains – from farm to fork, and from shop floors to shop fronts. This public health crisis has highlighted the need for resilient supply chains, powered by digital transformation.

Warehouses and distribution centers (DCs) are an integral part of the move towards intelligent automation. It is a trend that will accelerate, as the world responds to the normalization of consumer demand.

Romark Logistics (Romark), a pioneer in technology adoption within the third-party logistics (3PL) ecosystem, has been at the leading edge of this trend. From very narrow aisle (VNA) racking and swing reach trucks to robots and cloud-connected information systems, Romark has constantly innovated, to continuously improve its operating metrics, including the traceability, granularity, and accuracy of warehoused inventory.

Marc Lebovitz, President & Owner of Romark Logistics, highlighted this industry-wide challenge. 

“As a 3PL, we are faced with higher velocity supply chains, dynamic service level agreements with our customers, and their expectations of same-day delivery,” Lebovitz said. “Frequent, accurate, and in-depth inventory data is key to our ability to manage customer inventory efficiently, minimize inaccuracies, avoid adjusting orders, and differentiate ourselves in a highly-competitive marketplace.”

romark image 1Romark pursued this innovation by evaluating drones for automated scans of pallet barcodes at its DC in Lancaster, TX. Since frequent inventory counts consumed valuable resources and equipment, yet were necessary to meet customer expectations, Romark wanted to invest in inventory drones that could aerially and autonomously scan front-facing barcodes across all the VNA racking at the Lancaster-based DC.

Romark established key principles for replacing manual counts. For example, a drone-based inventory solution must first ensure the safety and security of Romark’s warehouse workers. Moreover, it must be extremely user-friendly, cost-effective, and autonomous, requiring no human intervention.

In 2019, Romark engaged FlytBase, an enterprise drone software company whose mission is to help businesses automate and scale drone operations. FlytBase’s aerial inventory scanning solution, FlytWare, was deployed in six-feet wide VNAs. End-to-end automation was the key to success; this required not only autonomous navigation within and across the aisles, but also precision landing, autonomous charging, and 100% accurate barcode scans and localization.

Continuous interactions with the warehouse operations, inventory, IT and innovation teams at Romark unveiled adjacent use cases, such as empty bin audits, put-away audits, aerial scans of bulk storage, and even outdoor applications, such as identifying containers and trailers in the yard.

Nitin Gupta, CEO of FlytBase said the deployment at Romark’s warehouse helped refine the FlytWare production roadmap, to ensure that this solution can be reliably deployed on weekends, nights, and in-between shifts. 

“The thought leadership and resourcefulness of the management team at Lancaster DC were instrumental to the success of this engagement,” Gupta said. “We expect to create sustainable business value for Romark and their customers, not only from savings in time, effort, and costs but also by conducting frequent inventory counts without impacting the core warehousing operations.”

The availability of live video feeds and location-wise images, coupled with seamless WMS integration, make FlytWare a highly compelling alternative to manual inventory counts, he added. The solution is now being readied for production deployment at Romark’s Lancaster DC in the coming months, with the intent to scale to all relevant sites.

A detailed case study has been published to showcase inventory drone adoption at Romark’s Lancaster facility. It can be viewed at https://flytware.com/romark-logistics-case-study/.

Magazine & eNewsletter

Printed Monthly Magazine

Published monthly, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Digital Monthly Magazine

Published on the fourth Thursday of each month, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Material Handing Wholesaler Weekly Newsletter

Our Weekly newsletter is emailed every Tuesday and contains the latest Industry Events and People News, Source Directory, and important Industry Links.

Forklift International Weekly Hot Sheet Newsletter

Published every Monday morning with the latest material handling equipment
available for sale.

Share the Post:

Related Posts

Our Current Issue

Magazine & eNewsletter

Our magazine is published and mailed monthly, Material Handling Wholesaler offers feature columns and special coverage of important industry issues. 

Weekly Newsletter – Get the latest industry events and people news in this weekly e-newsletter as well as direct access to Wholesaler’s Source Directory and link.

Current Supplements







Arnold Magnetic Technologies highlights the PLASTIFORM® High Energy Flexible Magnets, Made in America

Listen to this article Arnold Magnetic Technologies Corporation (Arnold), a subsidiary of Compass Diversified and a global manufacturer of high-performance…

Plezia named Port of Long Beach Engineering Managing Director

Listen to this article The Port of Long Beach has promoted Suzanne Plezia, P.E., to Managing Director of Engineering Services…

Ati Motors introduces the Sherpa 10K: High-capacity Autonomous Tug designed for demanding industrial workflows

Listen to this article New heavy-duty vehicle sets a new standard for autonomous material movement Ati Motors, a global provider…

Gebrüder Weiss renews scholarship program for Rutgers Business School

Listen to this article Gabriel Godoi De Lima, Jun Pak, and Nikhil Walia are 2025 scholarship recipients  Gebrüder Weiss has announced…

NY/NJ Foreign Freight Forwarders & Brokers Association Announces 2025 “Captain of Industry” Award Recipient

Listen to this article Charlene Riley to be Honored at June 25th Dinner Cruise Co-Hosted with the Traffic Club of…