KION North America is pleased to announce its decision to expand territory with Vitan Equipment, a division of Fraza Inc., into western Michigan. In addition to this expansion, Vitan Equipment has opened a new dealer location in Grand Rapids, Michigan, to help support this new territory. All Vitan Equipment locations are authorized to sell KION North America’s complete portfolio of Linde Material Handling and Baoli brands.
“We are excited about Vitan Equipment’s expansion into western Michigan, including adding another location to support this growth further,” said Director of Dealer Development Rick Schiel. “The Linde Material Handling and Baoli brands are trusted worldwide, and this territory growth will strengthen customer support in western Michigan and beyond.”
Fraza Inc. has over 80 years of experience in the material handling industry and is a trusted solutions provider known for providing customers with exceptional material management solutions. Vitan Equipment, a division of Fraza Inc., continues that heritage of superior service throughout western Michigan. All Vitan Equipment locations specialize in new and used forklift trucks and forklift parts, sales, rentals, and service.
“We’re thrilled to partner with KION North America to bring Linde Material Handling products to our customers in western Michigan,” said Vitan Equipment CEO Roger Runyan. “From pallet jacks all the way to Autonomous Guided Forklifts (AGFs), the Linde Material Handling product line provides a breadth of equipment to serve any operation’s safety, efficiency, and productivity needs. We’re proud to be representing this stellar brand as part of our end-to-end warehouse solutions.”
