Joe Pajer, CEO and President of Seegrid with Lift CR1, Lift RS1, and Tow Tractor S7 AMRs. image

Seegrid terminates Product and Distribution Agreements with Raymond Corporation

Seegrid Corporation, a manufacturer of autonomous mobile robot (AMR) solutions for palletized material handling, today announced its decision to terminate its product and distribution agreements with Raymond Corporation (a division of Toyota), effective upon the conclusion of a ninety-day notice period.

Joe Pajer headshot
Joe Pajer

“This move will allow us to sell and service the full Seegrid-branded product line across all market segments rather than serving a large portion of the market through Raymond,” said Joe Pajer, Chief Executive Officer of Seegrid. “We are seeing more customers desire a direct relationship with Seegrid as we roll out our new lift truck products and release innovative technology enhancements across our product line.”

The decision emphasizes Seegrid’s commitment to fostering lasting customer relationships throughout their automation journeys. With this change, Seegrid can guide all customers from initial consultation through implementation to operational excellence, ensuring a seamless experience backed by Seegrid’s best practices and experienced post-support teams.

“We appreciate Raymond’s partnership in our earlier years,” added Pajer. “At the same time, we have carefully studied our business relationship with Raymond and concluded that we are in a better position to deliver the benefits of our innovative technology to all customers if we do so directly and with Seegrid-branded products only. We are very excited to make our full product line available to all customers.

This shift in go-to-market strategy follows a year marked by record-breaking end-user sales, with particularly high demand for our advanced autonomous lift truck solutions” Pajer concluded.

Free Magazine & eNewsletter

Printed Monthly Magazine

Published monthly, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Digital Monthly Magazine

Published on the fourth Thursday of each month, Material Handling Wholesaler offers feature columns and special coverage of relevant industry issues and products.

Material Handing Wholesaler Weekly Newsletter

Our Weekly newsletter is emailed every Tuesday and contains the latest Industry Events and People News, Source Directory, and important Industry Links.

Forklift International Weekly Hot Sheet Newsletter

Published every Monday morning with the latest material handling equipment
available for sale.

Share the Post:

Related Posts

Our Current Issue

Free Magazine & eNewsletter

Our magazine is published and mailed monthly, Material Handling Wholesaler offers feature columns and special coverage of important industry issues. Subscription is FREE to qualified readers.

Weekly Newsletter – Get the latest industry events and people news in this weekly e-newsletter as well as direct access to Wholesaler’s Source Directory and link.

Current Supplements







Discount Forklift joins the LiuGong North America dealer network

LiuGong North America has added Discount Forklift to its expanding dealer network, marking a significant milestone for both companies. With…

Mitsubishi Logisnext Americas appoints Berry Mansfield as President

Today, Mitsubishi Logisnext Americas, one of the world’s leading manufacturers and providers of material handling, automation, and fleet solutions, announced Berry…

New AL325 modular bar light series launched by Advanced Illumination

Powerful, highly flexible, modular lighting for machine vision Advanced Illumination has announced the launch of its AL325 Series Modular Bar Lights.…

Trade Tech strengthens customs expertise and announced key appointment

Trade Tech, Inc., is advancing its Customs capabilities as part of its commitment to supporting freight forwarders and logistics providers…

SUN Automation Group bolsters team after Kolbus America Acquisition

SUN Automation Group® has welcomed key industry talent following execution of the sales agency and distributorship agreement of Kolbus Corrugated…