David Kade headshot

Big Joe Forklifts names new Regional Sales Manager

Big Joe Forklifts, a manufacturer of electric walk behind lift trucks and task support vehicles has named David Kade to serve as their new Northeast Regional Sales Manager.

As the Northeast Regional Sales Manager for Big Joe, Mr. Kade will cover New York, Pennsylvania, and the I-95 corridor from Washington, DC to Boston, MA.  He will be based in the Greater Philadelphia area which is centrally located within the territory.  His responsibilities will include dealer development and support, dealer sales training and acting as a factory liaison with regional and national accounts.

“I am thrilled to be joining the Big Joe team. The company culture, dealer network and product offerings display a commitment to the customer. 2020 will be an amazing year at Big Joe with innovations in automation, telemetrics and lithium-ion products,” Kade said.

Bill Pedriana

Mr. Kade is a material handling industry veteran with extensive experience in sales and sales management.   “Dave comes to us with a wealth of experience in our industry having worked for OEMs as a national account rep, and at the dealer level in sales and account management.  In addition to his material handling sales experience, he has a strong background in the food industry which is a key vertical market for our products,” said Bill Pedriana, Big Joe CMO.

Big Joe manufactures a broad line of compact electric pallet jacks, walkie stackers, and the Joey family of task support vehicles which has become the most successful product series for the brand in more than a generation.  This coming March, Big Joe will be introducing a new line of Lithium-ion powered pallet jacks and the high performance J1HD Super Joey at MODEX Booth #7439 in Atlanta.

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