Powered Industrial Trucks Archives - Material Handling Wholesaler

Bobcat Company honored among Newsweek’s America’s Greatest Workplaces for 2025

Tue, 29 Jul 2025 17:29:58 +0000

Honors include Greatest Workplaces for Manufacturing, Greatest Workplaces in North Dakota and additional award recognitions Bobcat Company was selected as one of America’s Greatest Workplaces for 2025 by Newsweek. In the annual rankings, Bobcat was recognized in seven distinct award categories, reflecting its commitment to meaningful work, employee wellbeing and continuous career development for more than 5,000 employees in the U.S. Newsweek also featured Bobcat on its 2025 lists for America’s Greatest Workplaces for Manufacturing, America’s Greatest Workplaces by State – North Dakota, America’s Greatest Workplaces for Parents and Families, America’s Greatest Workplaces for Gen Z, America’s Greatest Workplaces for Mental Well Being and America’s Greatest Workplaces for Inclusion & Diversity. “We are honored to be recognized among Newsweek’s list of America’s Greatest Workplaces 2025,” said Stacey Breuer, vice president of human resources at Doosan Bobcat North America, Inc. “These awards are a reflection of the culture our employees help create every day – one where our employees are empowered to do great work and careers are built with intention.” In facilities throughout the U.S., Bobcat employs more than 5,000 people who are responsible for designing, building and supporting the industry’s most advanced compact equipment and worksite solutions. As a leading manufacturer, Bobcat’s roots began in America’s heartland and this legacy continues with Bobcat’s North American headquarters in West Fargo, North Dakota. Bobcat continues to make investments in innovative workplaces and programs that support and elevate the overall employee experience. This includes new onboarding, learning and mentorship initiatives; leadership and career development programs; resource groups; competitive benefit offerings; and more that support employee engagement, retention and development. “At Bobcat, we are proud of our people and the positive impact they continue to have on our customers, communities and Bobcat’s success,” said Mike Ballweber, president of Doosan Bobcat North America, Inc. “We will always strive to provide an innovative work environment for our employees and continue to invest in their future, so they have the opportunity to excel and succeed at Bobcat.” Compiled in partnership with market data research firm Plant-A Insights, Newsweek identified America’s Greatest Workplaces by conducting a large-scale employer study based on more than 1.5 million comprehensive company reviews from approximately 250,000 U.S. employees across 78 different sectors, each of whom were surveyed on key factors in employee satisfaction, including compensation and benefits, training and career progression, work-life balance and company culture.

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Burwell Material Handling expands into Florida with acquisition of W.E. Johnson Equipment Company

Tue, 29 Jul 2025 16:40:24 +0000

Burwell Material Handling has announced the acquisition of W.E. Johnson Equipment Company, a material handling equipment dealer with locations in Miami and Fort Myers, Florida. This acquisition expands Burwell Material Handling’s national footprint to 20 branches, strengthening its ability to serve customers across the Southeast and beyond. Burwell Material Handling will update and rebrand the two locations of W.E. Johnson, founded in 1958. The upgraded facilities, which will include additional parts distribution, service bays, and rental equipment space, will allow the branches to build on their operations with greater access to resources, more brands, and an expanded lineup of services. “We’re thrilled to welcome the W.E. Johnson team and customers into the Burwell Material Handling family,” said Kent Senf, president of Burwell Material Handling “This move gives customers in Florida a smarter, safer way to handle their operations. By combining our team’s strengths, we’re delivering on our promise to help businesses run better and grow with confidence.” The acquisition is part of Burwell Material Handling’s strategic mission to deliver end-to-end solutions across the entire material handling lifecycle, from equipment and rentals to service, custom engineered systems, and fleet technologies. “Whether you’re in Miami, Fort Myers, or any one of our 20 locations across the country, our focus is the same,” Senf said. “We’re here to help customers make better decisions, reduce risk, and stay productive with integrated solutions and responsive local support.” Customers in South Florida can expect a seamless transition, with no anticipated disruptions to their existing service. Over the coming months, they will also gain access to Burwell Material Handling’s capabilities and product lines with equipment from leading OEMs, including Bobcat, CLARK, JLG, Genie, and Haulotte. “For nearly four decades, the Burwell family has grown their business by listening first, acting fast, and doing right by our partners,” Senf said. “We’re proud to carry that legacy forward by investing in teams like W.E. Johnson.”

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Hyster recognized as top Green Supply Chain Partner for advancing materials handling electrification

Sat, 26 Jul 2025 10:00:22 +0000

Inbound Logistics magazine honored Hyster for expanding accessibility to lithium-ion power, high-capacity electric equipment with performance comparable to internal combustion engines Hyster announced its selection as one of 2025’s 75 Green Supply Chain Partners by Inbound Logistics magazine, marking the company’s sixth consecutive year on the list. The publication recognized Hyster for its recently launched onboard charging solution, which enables operations to charge lithium-ion trucks using commonly available electrical outlets, and the J230-400XD forklift series, an expanded line of heavy-duty trucks with integrated lithium-ion power and capacities of up to 40,000 pounds. “As businesses continue to seek cost-effective ways to reduce their emissions and boost productivity, our team has been hard at work to design and manufacture solutions that can handle the demands of any operation, whether they’re a small building materials operation or one of the world’s busiest ports,” says Josh Eby, Global Product Manager, Hyster. “This honor from Inbound Logistics recognizes the need for electric equipment in these applications, and we remain committed to delivering it every day.” The onboard charging option is available on several Hyster lift trucks with factory-integrated lithium-ion battery power and lift capacities ranging from 4,000 to 8,000 pounds. To connect with common, standard electric outlets, the solution includes a charging cable with a 240-volt 50-amp connection, adaptors for both 240-volt 30-amp and 120-volt 12-amp plugs, and an out-of-the-way storage bin is located to the left of the seat for all cables and adaptors. This charging flexibility makes lithium-ion-powered forklifts a stronger fit for applications with intermittent charging availability or lower-hour applications that do not require fast charging. It also enables businesses to rent electric forklifts without altering their electric infrastructure and allows for recharging via generator when power is unreliable or unavailable. The J230-400XD series is available with a range of battery sizes to match duty cycle and charging requirements, configurable up to 280kW. The 350-volt architecture offers long run times and minimizes energy loss without the additional cost and complexity of higher-voltage systems. In 2025, this line of integrated lithium-ion big trucks expanded to include load capacities up to 40,000 pounds. Like all Hyster electric big trucks, the J230-400XD trucks incorporate the Combined Charging System (CCS) as standard. This global electric vehicle charging standard enables operations to cost-effectively scale charging for multiple applications and types of equipment through a single, standardized charging connector that has been adopted across numerous industries and geographies. Equipped with the right battery pack and charger, and working in a typical duty cycle, a truck can add approximately an hour of work time from 11 minutes of charging at 90 kW.

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Yale takes home two awards for lift trucks designed around factory-integrated lithium-ion power

Tue, 22 Jul 2025 14:45:04 +0000

Yale Lift Truck Technologies announces two prestigious industry awards for the ERP-VTL/VFL series of lift trucks with factory-integrated lithium-ion battery power. The trucks won recognition for outstanding green product design in the 2025 Green GOOD DESIGN® Awards and as an outstanding example of innovation that provides companies with energy and environmental benefits in the 2025 E+E Leader Awards. Rather than a battery box replacement, in which a standard counterbalanced lift truck design gets a lithium-ion retrofit, both the three-wheel ERP040VTL and the four-wheel ERP040VFL are engineered from the ground up around a fully integrated lithium-ion battery pack. This strategy not only provides the lasting performance and charging capabilities of lithium-ion power, it also enables a series of ergonomic advantages, including increased space in the operator compartment. “Manufacturing lift trucks around a fully integrated lithium-ion battery helps alleviate headaches for warehouses that might otherwise pursue an aftermarket retrofit to accommodate lithium-ion power,” says Brad Long, Global Activation Manager, Yale Lift Truck Technologies. “Beyond the performance benefits of electric forklifts, the ERP-VTL/VFL series also helps warehouses address labor challenges with key advantages for operator comfort. These recognitions are further proof that an innovative design approach can provide what these operations need to directly address these key challenges head-on.” The integrated lithium-ion power of the ERP-VTL/VFL lift trucks offers fast charging, zero tailpipe emissions and no off-gassing in battery charging or maintenance processes, along with lower energy costs compared to fossil fuels and lead-acid batteries. The trucks’ key ergonomic benefits include an open space design that increases the operator’s freedom to position their feet and facilitates easy entry and exit from the operator cabin. Stability is also improved with a repositioned center of gravity that enhances drive quality and improves truck handling in corners. These features can help to increase operator confidence and performance.

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Burwell Material Handling to distribute Next-Gen CLARK SES Forklift Series, advancing mission for smarter, safer operations

Tue, 15 Jul 2025 13:21:28 +0000

Burwell Material Handling will begin carrying the newly launched CLARK SES stand-up electric counterbalanced forklift series, a next-generation set of trucks designed to deliver greater safety, comfort, and performance in demanding warehouse and distribution environments. The addition of the CLARK SES series to its product lineup reflects Burwell Material Handling’s commitment to equipping customers with smarter, safer material handling solutions that improve uptime, reduce operator strain, and lower the total cost of ownership. “The CLARK SES series is built to help our customers stay productive and protected, shift after shift,” said Kent Senf, president of Burwell Material Handling. “This line is exactly the kind of innovation that our customers want, designed to improve control and reduce risk.” The CLARK SES series stands out with its maximum 5,000-lb. capacity SES25, along with a host of safety and ergonomic features throughout the lineup that support all-day operator productivity. Key benefits to Burwell Material Handling customers include: Enhanced safety systems like automatic fork leveling and tilt restrictions, curve control, operator presence switches, and a real-time Smart Dash monitoring system Operator-first ergonomics, including a spacious compartment that allows fora natural 90-degree stance, shock-isolated floating floor, and synchronized joystick controls Lower total cost of ownership with maintenance-free electric brakes, robust nested I-beam mast design, and long-life lithium battery options Flexibility to do more with less, thanks to class-leading capacity retention at height, often eliminating the need for a higher capacity truck From fast-paced warehouses to cold storage and food processing environments, the SES models are ideal for operations that need performance without compromise. “Adding the CLARK SES series to our offering means our customers get direct access to top-tier technology,” said Jesse Pruden, chief operating officer of Burwell Material Handling. “It’s part of our larger strategy to bring smarter, safer solutions to every corner of the material handling lifecycle.” The CLARK SES models will be available through Burwell Material Handling’s 20 branches located throughout the United States. Customers interested in seeing the SES series in action or learning more about how the models fit their operation are encouraged to contact their local Burwell Material Handling team to schedule a demo or consultation.

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CLARK expands dealer network with Burwell Material Handling in Virginia

Tue, 15 Jul 2025 12:51:30 +0000

CLARK Material Handling Company is strengthening its representation in major markets across North America and has announced its partnership with Burwell Material Handling, by appointment of new territories in Richmond and Chesapeake, VA. This strategic addition bolsters CLARK’s dealer coverage in the Mid-Atlantic, helping to solidify the CLARK brand as a leader in material handling solutions for customers in every market. “CLARK is investing heavily in people, product, and technology – rooting our trusted brand in credibility with a whole new generation of buyers. It’s an exciting time to partner with dealers who are themselves investing in growth and those who want to bring CLARK to market in a whole new way,” said Brandon Bullard, vice president of sales for CLARK. “Burwell Material Handling is already a trusted dealer partner with a deep customer focus and legacy of operational excellence.” With nearly 80 years of material handling experience, Burwell Material Handling coverage stretches across 30 states with its 20 branches throughout the U.S. “For customers, this means greater access to CLARK’s industry-leading products backed by responsive support from our teams,” said Kent Senf, president of Burwell Material Handling. “Representing CLARK in these two Virginia branches helps us serve our customers with the right solutions, faster turnaround, and the dependable equipment performance they need. Our focus is on helping customers solve what’s right in front of them while getting them ready for what’s next,” Senf says. “Partnering with CLARK helps us do just that, and we look forward to the growth ahead.”

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AXCS Equipment appoints group product manager for new product portfolio

Fri, 11 Jul 2025 10:30:54 +0000

AXCS Equipment has announced Paul Michaels as the company’s new group product manager. One of Michael’s primary responsibilities will be to work on the development and deployment of the company’s new and expanding product portfolio. He will be responsible for overall customer experience and product strategy by translating market needs and determining how both legacy and AXCS Equipment products ideally exceed market expectations in each segment to fulfill customer requirements. “AXCS Equipment has an amazing growth outlook, with plans to add a significant number of new aerial products in the coming years,” Michaels said. “Safety and quality are two of our core principles and that will be a primary focus as we roll out these new products. We want to ensure that not only can customers safely use our products, but that they’re also benefiting from equipment that provides world-class quality.” As group product manager, Michaels will deploy the AXCS Equipment product portfolio strategy, which entails the existing portfolio and new product categories, including larger-capacity scissor lifts, vertical mast lifts, articulated booms, telehandlers, and other products. Michaels brings 25-plus years of product management experience to his new role. He most recently worked with Briggs & Stratton in its commercial lawn mower equipment product line division. Previously, he spent 12 years with Rexnord, a heavy power transmission company, in various global and senior product manager positions. In each role, Michaels developed product strategies and solutions to make equipment more innovative, safer, and more efficient — a mindset he carries with him as AXCS Equipment’s group product manager. “Paul’s established record of enhancing brands will be a great asset to the AXCS Equipment team and will directly benefit our customers,” said Eric Liner, CEO of AXCS Equipment. “His strategic approach to product management will be valuable in growing our new brand identity and our expanding product offering. There are big happenings on the horizon for AXCS Equipment, and Paul’s role will be largely connected to helping shape our future.”

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Hyster makes Plant Engineering product of the year list for innovative forklift charging solution

Thu, 10 Jul 2025 15:14:24 +0000

Onboard charging solution allows lithium-ion powered equipment to charge from standard 120- and 240-volt electrical outlets, enabling more operations to leverage electric forklifts Hyster has announced product of the year honors for its onboard charging solution, with Plant Engineering magazine recognizing the solution with a bronze award in the electrical, power, and lighting category. Available on several counterbalanced Hyster® forklifts with integrated lithium-ion battery power, the onboard charging solution allows trucks to be charged using standard, commonly available electrical outlets, rather than requiring dedicated higher-capacity charging infrastructure. “Onboard charging helps address a major challenge that has prevented some operations from taking advantage of lithium-ion power,” says Josh Eby, Global Product Manager, Hyster. “The flexibility to simply plug into a common electrical outlet makes electric forklifts a stronger fit for a much broader range of applications, and this recognition by the readers of Plant Engineering further validates our approach to making electric forklifts more accessible.” The onboard charging option is available on several Hyster lift trucks with lift capacities ranging from 4,000 to 8,000 pounds. This charging flexibility makes lithium-ion-powered forklifts a stronger fit for applications with intermittent charging availability, like agriculture and construction, or lower-hour applications that do not require fast charging, like retail and light manufacturing. It also enables businesses to rent electric forklifts without having to alter their electric infrastructure, and even enables recharging via generator when power is unreliable or unavailable. This onboard charging option includes a charging cable with a 240-volt 50-amp connection, adaptors for both 240-volt 30-amp and 120-volt 12-amp plugs, and an out-of-the-way storage bin located to the left of the seat for all cables and adaptors. Depending on the forklift model, operators could expect to get about one hour of medium-duty usage from as little as a 40-minute 6kW (240-volt) charge or a two hour and 40-minute 1.4kW (120-volt) charge. The addition of the onboard charging option does not affect the ability for units to charge quickly via typical offboard chargers.

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Navigating the Challenges of Industry 4.0 Implementation in Manufacturing

Thu, 10 Jul 2025 14:16:20 +0000

The manufacturing industry is undergoing a seismic shift with the adoption of Industry 4.0, an integrated approach that leverages automation, data exchange, and AI to create highly efficient and interconnected smart factories. While the benefits of Industry 4.0 are undeniable—enhanced efficiency, predictive maintenance, reduced downtime, and improved safety—the road to successful implementation is fraught with challenges. From a high-level perspective, Industry 4.0 is not simply about adopting new technologies; it is about orchestrating a holistic transformation. This transformation requires the seamless communication of machines, software, and humans across the manufacturing ecosystem. While AI-driven automation is a key enabler in achieving Industry 4.0 objectives, AI alone is not enough—companies must integrate it within a broader strategy that aligns with their existing operations, while also ensuring they remain cost-effective. Barriers to Industry 4.0 Adoption 1. Integration with Legacy Systems One of the primary hurdles in Industry 4.0 adoption is the integration of new technology with existing legacy systems. Many manufacturing plants, particularly those built decades ago, were designed with manual labor in mind. Their processes, infrastructure, and operational culture are often incompatible with cutting-edge automation solutions. For instance, factory layouts were not originally designed for autonomous mobile robots (AMRs) to move seamlessly between stations. Many factories designed decades ago, even as recently as the 1970s, were designed for manual labor and don’t easily accommodate automation. These older facilities often have imperfect floor conditions with undulations and wear, requiring adaptable automation solutions that can still operate effectively despite these challenges. Successfully retrofitting a facility for automated workflows, without disrupting ongoing operations, requires intentional planning, sourcing scalable solutions, and adopting flexible technology. 2. Data and Connectivity Challenges A cornerstone of Industry 4.0 is the ability of systems to communicate in real time. This necessitates robust data infrastructure, integration with enterprise resource planning (ERP) and manufacturing execution systems (MES), and connectivity that allows for predictive analytics and process optimization. Without seamless data flow, manufacturers face a cascade of problems: crippling inefficiencies, misaligned operations, and forecasts riddled with errors. Imagine a production line grinding to a halt because an AMR isn’t communicating with the ERP system, or a shipment is delayed due to inaccurate inventory data. These are the real-world consequences of failing to integrate automation effectively. Successful Industry 4.0 adoption is not just about individual pieces of technology—it is about ensuring seamless communication between all systems. 3. High Initial Costs and ROI Uncertainty While automation solutions promise long-term savings, the initial investment can be a significant deterrent. Many manufacturers hesitate to commit to Industry 4.0 due to concerns about ROI timelines and the financial feasibility of large-scale transformation. This is where innovative business models are proving essential in lowering the barrier to entry. One such approach gaining traction is the “Robot-as-a-Service” (RaaS) model. This offers a solution by allowing manufacturers to implement automation without heavy upfront investments. This subscription-based approach ensures that businesses can realize efficiencies without bearing the full cost of capital-intensive automation projects from day one. For example, instead of purchasing robots outright, a manufacturer might contract with an automation provider to move 100 carts from point A to point B in eight hours for a fixed monthly fee. Companies like Ati Motors, leveraging their deep understanding of robotics and automation in manufacturing environments, are at the forefront of offering RaaS solutions, enabling manufacturers to experience the benefits of automation with greater financial flexibility. A US customer saved approximately $1.5 million annually after investing $500K-$800K in an Ati Motors solution. 4. Workforce Adaptation and Cultural Resistance Beyond technical and financial barriers, the human element presents a significant challenge. Workers accustomed to manual tasks may resist automation due to concerns over job security and the uncertainty of adapting to new workflows. For example, a line worker who has performed a specific task for 20 years may be resistant to change. Implementing Industry 4.0 effectively requires a cultural shift within the organization. Studies, such as those conducted by McKinsey, suggest that for every dollar spent on automation, an equivalent investment should be made in training and upskilling employees. Successful manufacturers recognize that automation enhances efficiency and protects jobs by making manufacturing sustainable and competitive, rather than eliminating them. By supporting employees to transition into more strategic and less repetitive roles, companies can foster a positive environment for Industry 4.0 adoption. Incremental Implementation: The Key to Success Rather than overhauling operations overnight, many companies achieve better results by gradually integrating Industry 4.0 technologies. Brownfield projects—where automation is implemented within existing factories—require a phased approach to navigate unique challenges effectively. For instance, in forklift-heavy environments, companies often begin by automating specific tasks, such as material transport between fixed stations, while retaining traditional forklifts for loading and unloading. This approach directly addresses safety concerns associated with forklifts, which contribute to approximately 400 deaths per year in the US. By restricting forklift operations to loading/unloading areas and using AMRs for movement between points A and B, companies can significantly reduce risks and repurpose manpower. As automation demonstrates its reliability and efficiency, additional phases can be introduced, steadily advancing the factory toward full Industry 4.0 implementation. The Role of Flexible and Scalable Solutions Flexibility is essential for successfully implementing automation in manufacturing. Companies that rely on rigid, off-the-shelf automation solutions often struggle to adapt to the complexities of their unique production environments. Instead, manufacturers benefit most from automation systems with adaptable software and seamless integration capabilities, allowing them to work within existing ERP and MES systems without requiring costly infrastructure changes. Owning the core technology stack—including fleet management software, ROS, and mapping software—allows for greater flexibility in customizing solutions to fit specific manufacturing environments. This IP ownership provides several key advantages, enabling seamless integration into existing workflows, even in older facilities, and making Industry 4.0 adoption more viable. With complete control over its technology stack, businesses can remain agile and even swap sensors as advancements occur; Ati Motors, for instance, was the first to deploy a 3D LIDAR for navigation in AMRs. Scalability is another critical factor in automation

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Combilift receives its 3rd Red Dot Win with its new 7-ton electric multidirectional counterbalance forklift

Thu, 10 Jul 2025 14:03:34 +0000

The recently launched Combi-CB70E earns global recognition for its ergonomic design, performance, and sustainability at the prestigious Red Dot Design Awards 2025 Combilift has been awarded the prestigious Red Dot Award for Product Design 2025 for its Combi-CB70E, high-capacity, electric-powered multidirectional forklift, developed to meet the needs of heavy-duty, long-load handling in more sustainable ways. The Red Dot Award, one of the most internationally renowned design competitions, recognises excellence in design quality and innovation, and is no stranger to Combilift’s exceptional vision to shaping the future of the Commercial Vehicles Industry. This award completes a hat trick for Combilift who previously won a Red Dot for the Combi-WR and ‘Best of the Best’ for the Combi-CB4. Combilift’s Combi-CB70E impressed the international jury with its new ergonomic design, environmental credentials, and ability to enhance operator comfort and productivity in demanding industrial settings. Martin McVicar, CEO and Co-founder of Combilift, commented: “We are delighted to receive our third Red Dot Award this year for the Combi-CB70E. Our design and engineering teams have been striving to provide solutions that are not only functional and safe but also reflect excellence in industrial design. Our customers increasingly demand electric alternatives that don’t compromise on performance, and the CB70E is exactly that.” The multidirectional Combi-CB70E is a 7-tonne capacity electric counterbalance forklift, specifically designed for handling long and bulky loads in confined or challenging spaces. Equipped with Combilift’s patented Independent Traction Control System and large elastic rubber tyres, it provides all-terrain capability while maintaining zero-emission operation. The spacious gas strut suspension cab and floor to ceiling glazing offers enhanced visibility and comfort, while the Auto Swivel Seat– which automatically swivels 15 degrees to the left or right, depending on the direction of travel- ensures optimal ergonomics and comfort for operators, even during extended shifts. This Red Dot recognition comes in an exceptional 11 months of success for Combilift, which has also received multiple international accolades for its products and leadership, including Product of the Year and Ergonomics Award at the UKMHA Archies Awards, as well as Design Team of the Year and Industry Leader awards from the UK’s Engineering & Manufacturing Awards. With over 1,000 employees and exports to more than 85 countries, Combilift continues to set benchmarks in safety, design, and innovation in the materials handling sector.

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Bobcat Company highlights machine security during National Vehicle Theft Prevention Month

Mon, 07 Jul 2025 14:55:05 +0000

Machine IQ telematics and other emerging technologies’ robust security features offer smarter, safer equipment protection Bobcat Company is spotlighting National Vehicle Theft Prevention Month by raising awareness of the growing issue of equipment theft in the U.S. The U.S. Department of Transportation’s National Highway Traffic Safety Administration (NHTSA) observes National Vehicle Theft Prevention Month in July to call attention to vehicle theft and urges owners and operators to take preventive steps to keep their vehicles and equipment safe. In April, the American Rental Association reported that equipment theft is an astonishing $100 million-a-year crisis for the equipment rental industry alone. In 2024, Neuroject reported that heavy equipment theft costs the North American construction industry between $300 million and $1 billion annually, representing one of the most significant financial burdens for construction companies. “The frequency of equipment theft has created new challenges on the job site,” said Garrett Maurer, director of digital product management at Bobcat. “The good news is that operators and construction business owners can do something about it. With Bobcat Machine IQ and similar telematics software, operators can track their machines’ current location and history, enact geofencing with custom parameters and establish machine curfews. These are great ways to reduce instances of equipment theft and be in the know about your machines anytime, anywhere.” With the Remote Engine Disable/Enable feature in Machine IQ, operators can also respond to suspected unauthorized use by remotely disabling and re-enabling the engine through the Bobcat Owner Portal or Machine IQ mobile app—enhancing control and security anytime, anywhere. While there are a variety of factors that can impact the likelihood of equipment theft – such as worksite location or lack of adequate surveillance – enhancing security measures and improving asset tracking may help deter potential thieves. Here are some important steps to take if you suspect theft of your owned or rented equipment using Machine IQ: Verify location first: Log into the Bobcat Owner Portal to confirm your machine’s location with GPS tracking. Disable engine: If unauthorized use is in progress, use Remote Engine Disable/Enable to prevent further operation and potential damage to your equipment. Contact law enforcement: File a report with local authorities and provide applicable equipment details and GPS information. Contact your dealer: Notify your local dealership partner about the theft and police report. Request their assistance with documentation if needed. Notify your insurance company: Follow standard protocols with theft claims and provide proof from your dealership if needed. Emerging technologies are supporting construction business owners and operators in their effort to improve machine security, reduce risks and protect valuable assets. National Vehicle Theft Prevention Month is a great opportunity to keep these insights top of mind.

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CLARK Material Handling to launch CLARK FUSION Lithium batteries factory-installed

Mon, 07 Jul 2025 14:30:13 +0000

CLARK Material Handling Company has announced the factory installation of FUSION Lithium battery technology on its SE235, SEC, SET, and SES models. Available starting July 16, 2025, this next-generation power solution delivers longer battery life, faster charging, and zero maintenance, giving customers more uptime, lower total cost of ownership, and simplified operations from day one. A Smarter, Cleaner Power Solution CLARK FUSION batteries can replace three lead-acid batteries, reducing the battery cost by 50%. They can run for up to 8 hours in regular mode (or two full shifts with opportunity charging). FUSION Lithium makes it easier than ever to power through demanding shifts. “Customers want simplicity, performance, and value—and the CLARK FUSION Lithium battery delivers on all three,” said Brandon Bullard, Vice President of Sales at CLARK Material Handling Company. “This is a game-changer for operations looking to reduce maintenance, eliminate downtime, and stay productive around the clock. And because these batteries are factory-installed, our dealers and National Accounts can put them to work immediately with zero setup headaches.” Charge Anywhere. Operate Longer. Spend Less. FUSION Lithium batteries charge in approximately 2 hours and require no cooling time, allowing for flexible, on-the-go opportunity charging throughout the workday. Unlike traditional batteries, there’s no need for dedicated charging rooms, saving space and reducing facility costs. ZERO-ZERO-ZERO Maintenance Forget watering schedules, acid refills, or cleanup. FUSION Lithium batteries are completely maintenance-free, with no acid refills, no watering, no spills, and no risk of contamination from tires or shoes. It’s a cleaner, safer choice for modern warehouse environments.

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Cyngn readies for next phase of growth with funding secured through 2027

Fri, 04 Jul 2025 10:00:13 +0000

Cyngn secures $32M in funding, partners with NVIDIA, and relocates to a larger facility to drive growth and innovation in autonomous vehicle solutions through 2027. Cyngn issued a letter from the CEO: Cyngn Shareholders: Last week, Cyngn completed a $32 million capital raise, fully utilizing our shelf registration. This funding strengthens our balance sheet and enables us to continue executing our growth plans without the need to raise additional capital in the near term. Our autonomous DriveMod vehicles are now operating in warehouse aisles and across factory floors around the clock, delivering measurable improvements to safety, productivity, and labor costs. In recent months, we’ve deployed DriveMod-enabled vehicles at several new sites across industries, including manufacturing, automotive, logistics, and consumer-packaged goods. For our clients, our autonomous vehicles are becoming part of how critical work gets done and provide them a competitive advantage. To keep up with this demand, we’ve relocated into a new headquarters office in Mountain View that includes larger test and demonstration areas to support our product development and increase on-site selling activities. Similarly, our collaboration with NVIDIA has helped us move faster. Isaac Sim is a high-fidelity simulation environment that enables us to bring new capabilities to market safely, quickly and affordably. We remain committed to advancing the next generation of industrial autonomy. With 23 patents granted to date, our growing intellectual property portfolio reflects the depth of innovation happening across our engineering and R&D teams. As we scale, we will continue investing in the core technologies that differentiate DriveMod and position Cyngn as a long-term leader in autonomous vehicle solutions for industrial environments. We are also increasingly harnessing advanced generative AI and AI agents across our R&D, product development, and customer-facing tools. These technologies act as a force multiplier, enabling our teams to work more efficiently, iterate faster, and unlock new capabilities without a proportional increase in resources. By integrating AI into our workflows, we’re giving our developers the tools they need to move quickly and cost-effectively, accelerating innovation across the company. We now have the resources, the technology, and the market traction to focus entirely on execution. Our goal is simple: convert momentum into scale, and do it with discipline, precision, and long-term conviction. Sincerely, Lior Tal CEO, Cyngn

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Bobcat Company appoints Laura Ness Owens as Chief Marketing Officer

Wed, 02 Jul 2025 13:31:26 +0000

Marketing Leaders Kristen Hintermeyer and Lanelle Vasichek Promoted Bobcat Company has appointed Laura Ness Owens as chief marketing officer (CMO). In this newly established executive role, Ness Owens will lead global marketing, brand, customer experience,e and corporate communications strategies for the organization. Since joining Bobcat in 2003, Ness Owens has held a variety of senior leadership roles spanning marketing, communications, brand management, dealer development, and commercial training. Most recently, she served as vice president of global brand and communication and North America marketing. Her earlier career includes experience in government administration, political communications, special event management, campaign management, and public policy. “The Bobcat brand stands among the world’s most iconic, and having the privilege to help shape its journey has been nothing short of extraordinary,” said Ness Owens. “I’m energized by the opportunity to build on this legacy—empowering our talented team, deepening our connection with customers and communities, and driving bold, meaningful progress for the future.” In her new role, Ness Owens will report to Scott Park, CEO and Vice Chairman of Doosan Bobcat. As part of this strategic evolution, Bobcat is also promoting two key marketing leaders to further strengthen its brand and market presence: Kristen Hintermeyer has been promoted to vice president of North America marketing. A 20-year Bobcat leader, Hintermeyer brings a strategic, data-driven approach to media and channel planning, digital strategy, product marketing, data analytics, and brand building. In her new role, she will steward the Bobcat brand in North America while driving demand for its iconic products and services. Lanelle Vasichek has been promoted to senior director of global brand. A strategic marketing and experiential leader, Lanelle brings bold vision and creative leadership to the iconic Bobcat brand. In her new role, she will lead global brand strategy and stewardship, with a focus on customer experience, brand activation, campaign development, strategic partnerships, and licensing. Together, Ness Owens, Hintermeyer and Vasichek will drive a unified, forward-looking approach to marketing and brand strategy—advancing Bobcat’s mission of empowering people to accomplish more.

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Shoppa’s receives commendation from U.S. Senate Office

Wed, 02 Jul 2025 13:19:44 +0000

Shoppa’s Material Handling has received a Commendation from the Office of the United States Senate in recognition of its industry leadership and transformative role in helping customers embrace the future of warehouse operations. Through cutting-edge automation, robotics, and warehouse optimization, Shoppa’s is redefining how businesses operate—driving efficiency, agility, and competitive advantage. The honor also celebrates Shoppa’s strategic investment in its new AllianceTexas corporate headquarters and its exceptional achievement as a 20-time recipient of the prestigious Toyota President’s Award. Texas continues to experience rapid growth, fueled by business-friendly policies that have created unprecedented demand for fast, efficient, and scalable material handling and intralogistics solutions. Shoppa’s Material Handling is rising to meet this demand. As the largest Toyota Material Handling dealer in North America, Shoppa’s leads the industry through innovative customer solutions and investments in Advanced Intralogistics and Viking Power. The Certificate of Commendation was presented by Michael Flusche and Giovanni Catanzaro, representatives from the office of Senator Ted Cruz. “We are truly honored to receive this recognition. It affirms the commitment and hard work of every member of the Shoppa’s team, and it is deeply meaningful to us as we continue growing and serving the Texas business community,” said Jimmy Shoppa, President of Shoppa’s Material Handling. Shoppa’s delivers advanced technologies, intelligent equipment, and automated solutions that optimize every aspect of manufacturing, warehousing, and distribution operations.

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CLARK Material Handling to launch CLARK SMART Telematics

Tue, 01 Jul 2025 13:29:04 +0000

CLARK SMART Telematics, a cutting-edge technology platform designed to enhance safety, productivity, and fleet management efficiency. CLARK Material Handling Company has announced the official launch of CLARK SMART Telematics, a cutting-edge technology platform designed to enhance safety, productivity, and fleet management efficiency. Beginning July 16, CLARK SMART will be available as a factory-installed option on four of our most popular models: the GTS20-33, S20-35, S40-60, and S20-32C. With no recurring fees and a five-year service plan included, CLARK SMART provides real-time data, remote access, and comprehensive analytics—all fully integrated into the truck’s CAN Bus system for seamless operation. Key Features of CLARK SMART Include: GPS Tracking & Remote Shutdown: Instantly locate trucks, monitor hour usage, and shut down equipment in cases of unauthorized use or safety concerns. Real-Time Accident Alerts: Get immediate notifications when impact events occur, enabling supervisors to assess and control risk instantly. Automated Pre-Shift Inspections: Eliminate paper logs with digital inspections saved automatically. Non-compliant responses can trigger safe-mode operation or shutdowns until reviewed. Direct Messaging to Operators: Send real-time instructions or cancel tasks before time is wasted. Operator Access Control: Secure access via badge or PIN, with custom permissions tailored to individual users, machines, or departments. Service Alerts: Never miss preventive maintenance tasks again with hour- and date-based notifications. Rental Management Tools: Monitor rentals remotely, track hours for accurate billing, and shut down delinquent accounts—whether the truck is powered on or not. Web-Based Analytics and Reporting: Access on-demand reports to optimize fleet use, manage operator productivity, and reduce downtime. “CLARK SMART puts control and insight into the hands of our customers like never before,” said Brandon Bullard, Vice President of Sales at CLARK Material Handling Company. “This solution is another example of how CLARK is driving innovation to help our dealers and customers operate safer, smarter, and more efficiently.”

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Bobcat’s social media campaign benefits local parks and recreation spaces

Tue, 01 Jul 2025 12:43:45 +0000

Share Bobcat Moments with #WorkWorthDoing—Every Post Drives Donations for the National Recreation and Park Association Bobcat Company is giving back to local parks this July in celebration of the National Recreation and Park Association’s (NRPA) Park and Recreation Month. Throughout July, Bobcat invites individuals to join in giving back to their communities. Participants are encouraged to share a photo on social media of Bobcat equipment doing work worth doing—whether it’s their own, a neighbor’s or a machine spotted at a park or a job site. Be sure to tag @BobcatCompany and include the hashtag #WorkWorthDoing. For every shared photo between July 1-31, 2025, Bobcat will donate $10 to NRPA, with a goal to contribute up to $150,000 to support environmental preservation. “Community is at the heart of everything we do,” said Laura Ness Owens, Bobcat vice president of brand and marketing. “Our partnership with the NRPA allows us to contribute to the creation of vibrant, sustainable park and recreation spaces that benefit people of all ages. These spaces are essential resources for individuals and families to connect, stay active and promote overall health—opportunities that enhance the fabric of communities and create stronger futures.” Bobcat equipment is a staple across park and recreation areas throughout the United States and around the world. Through its support of NRPA, Bobcat is fostering environments where communities can thrive. “Build Together, Play Together” is the theme of this year’s Park and Recreation Month. In its 40th year of celebration, Park and Recreation Month uplifts park and recreation professionals and how they improve lives through the lasting impact of park and recreation programs. “Park and Recreation Month is a time to honor the park and recreation professionals and agencies that make our communities stronger,” said Kristine Stratton, NRPA president and CEO. “We’re incredibly grateful for partners like Bobcat, whose unwavering support and shared commitment to the power of parks helps drive lasting impact. Their belief in the importance of local park and recreation spaces—places that foster well-being, build resilience and prepare communities for the challenges of today and tomorrow—is a true inspiration.” Bobcat is celebrating its “Work Worth Doing” initiative throughout the year in various ways to recognize the work of everyday people who are making a difference. To learn more about how Bobcat is giving back and building community, please visit bobcat.com or follow along on Instagram at @bobcatcompany. 

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1000th scissor lift to Malaysia’s fastest growing rental business

Thu, 26 Jun 2025 14:07:35 +0000

Noblelift’s Malaysia-based customer Ban Ngai Rent (BNR) will this month take delivery of its 1000th Noblelift scissor lift. This milestone has been reached in just 12 months, as BNR, a sister company of Kuala Lumpur-based Ban Ngai Engineering, was launched in March 2024 and took delivery of its first Noblelift scissor in June 2024. Since launching last year, the company has already expanded its fleet to 2,200 MEWPs and has ambitious plans to further increase that number rapidly at its locations across Southeast Asia. The company already has operations in Malaysia, the Philippines, Thailand, and Vietnam. BNR is actively exploring opportunities to expand its footprint into Singapore and Indonesia, with plans to establish a presence in both markets within the year “Our ambition is for BNR to be one of the top 3 regional providers of powered access in South East Asia,” says Dato’ Ong Joe-U, owner and Managing Director of parent group Ban Ngai. This foresees a steady increase in the fleet, and Chris Chin, BNR’s Sales Director SEA Region, is clear that Noblelift’s Access Division “will play an important part in this growth, we already have every model that Noblelift produces in our fleet”. BNR is actively pursuing market leadership by enhancing customer value through investments in parts and fleet management systems, telemetry data solutions, and delivering a ‘Wow’ customer experience “We are proud to partner with BNR as our South East Asia regional distributor,” says Noblelift Sales Director Amy Liang, adding that “BNR has our full range of scissor lifts, from 6m to 16m working height. The dynamic and rapid expansion of BNR is truly impressive”. “BNR is one of the rising stars in the access rental sector and will soon take delivery of some of Noblelift’s first electric booms. We truly value the trust that BNR places in our product and our after-sales service and support,” said Noblelift Access Division CEO Tim Whiteman.

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Flexible logistics solutions from HUBTEX for the defence industry

Wed, 25 Jun 2025 14:42:37 +0000

From bunkers to outdoor areas, for over 30 years, HUBTEX has been supplying tailor-made multidirectional sideloaders to armed forces worldwide. Under extreme conditions – from low ammunition bunkers to unpaved terrain – the vehicles ensure reliable material transport. With fully electric and hybrid drives, HUBTEX fulfils the increasing requirements for efficiency and sustainability in military environments. HUBTEX offers both standard and customised solutions for military intralogistics. “We have specifically qualified ourselves for the special challenges in military production and have been a reliable supplier to the armed forces in Germany, the USA, the UK, and Japan for over 30 years”, says Hans-Joachim Finger, General Manager at HUBTEX. The company fulfils the demanding criteria of DIN 2303 for defence technology products, underlining its high level of quality. Following successful certification in special quality and component classes, HUBTEX is therefore authorised to carry out particularly demanding welding processes with high safety significance. Such processes are also used in the manufacture of the ML 50 multidirectional sideloader, which has been adapted to the special requirements of the military environment. Forklift solutions for every application This is because the transport of long loads, for example, torpedoes or guided missiles, requires the highest level of reliability and precision, which the ML 50 can offer. Its robust construction guarantees a long service life and high availability, even under extreme conditions and irregular utilisation. The compact design also makes the multidirectional sideloaders particularly mobile and manoeuvrable, so that they can even be used in confined environments, such as low ammunition bunkers, without any problems. At the same time, the large elastic tyres enable safe driving on unpaved outdoor areas. This combination of compact dimensions, drive, and tyres makes the HUBTEX multidirectional sideloaders particularly suitable for special applications in a military context. Fully electric or hybrid – flexible drive technologies A special feature of the HUBTEX vehicles is the choice between fully electric and hybrid drive. The fully electric drive operates with low heat and noise levels, is emission-free, and therefore ideal for use in enclosed spaces. The hybrid variant combines the advantages of an electric motor with those of a powerful combustion engine: as ammunition bunkers are often spread over large areas, the trucks regularly have to cover longer distances. In an emergency, the vehicle does not require time-consuming charging, but can be refuelled quickly and easily. By offering a choice between the two drive technologies, HUBTEX meets the growing demand for environmentally friendly solutions in the military sector.

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UniCarriers® Forklift expands presence in Texas through strategic partnership with Mobinsa

Tue, 24 Jun 2025 21:25:12 +0000

UniCarriers® Forklift, part of the equipment line of Mitsubishi Logisnext Americas (Logisnext), has announced a new strategic partnership with Mobinsa, a prominent player in the Mexico and Texas markets. This collaboration marks a noteworthy milestone for UniCarriers as it expands Mobinsa’s reach and service offerings to El Paso, TX, and Odessa, TX. As the new official authorized dealer of UniCarriers® forklifts in the region, Mobinsa will provide its customers with the best-in-class material handling solutions and unparalleled service support. In addition to the full lineup of products available in the Mexico market, Mobinsa will continue its commitment to exceptional customer service that sets a strong infrastructure designed to support the industrial bridge between Mexico and the Southern border. “We are honored to grow our network of authorized dealerships through this expanded territory,” said Niels Tolboom, Director of North America Dealer Sales at Mitsubishi Logisnext Americas. “Mobinsa’s dedication to customer service and their specialized services approach align with our mission to provide customers with the highest-quality material handling solutions and exceptional service.” With UniCarriers® Forklifts’ experience as a leading forklift manufacturer specializing in comprehensive customer support programs and with Mobinsa’s focus on delivering high-class service and a strong focus on customer satisfaction, the partnership is set to make a positive impact on customers in the West Texas region. The addition of Mobinsa as a dealer not only expands UniCarriers’ distribution footprint in the region but will also benefit end-use customers. Together, the two companies plan to develop a rental fleet that focuses on both short-term rentals (STR) and long-term rentals (LTR) for the territory. “We envision a strong partnership with UniCarriers, a company renowned for its quality products, strong business values, and diverse business background,” said Luis Gerardo Garza at Mobinsa. “We look forward to offering our customers top-tier products that meet their industrial needs.”

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