Episode 525: Healing brand and 3PL relationships with Logistics Resolve
In this episode of The New Warehouse Podcast, Jason Finkelstein, co-founder and partner of Logistics Resolve, discusses an often overlooked yet critical issue in logistics—the relationship between brands and third-party logistics (3PL) providers. Logistics Resolve focuses on repairing broken ties between brands and 3PLs, preventing costly terminations, and enabling long-term partnerships. Drawing from years of industry experience, Finkelstein shares how his team steps in to mediate, heal, and guide these essential relationships. Tune in to hear insights on what causes friction in these partnerships and how businesses can prevent their logistics “marriages” from ending in divorce. The Five Big Issues Facing Brand and 3PL Relationships Finkelstein identifies five common issues that cause relationships between brands and 3PLs to break down. “You always hear people say, ‘I hate my 3PL,’ or ‘3PLs suck,’” he notes. Two issues are on the 3PL side—forecasting problems and scope changes—while two are on the brand side—SLA performance and visibility. A lack of communication, which both sides share, often exacerbates these issues. “Communication is the first and the last issue we work on,” Finkelstein explains, emphasizing how much of the tension can be defused by having consistent and clear conversations between both parties. Why Ending a Brand and 3PL Relationship is a Lose-Lose Terminating a brand-3PL relationship can have significant financial and operational impacts. Finkelstein describes the process as “the biggest lose-lose in the supply chain.” On the 3PL side, the costs include loss of revenue, idle square footage, and potential staff cuts. For brands, switching providers can mean up to a 25% annual increase in fulfillment and small parcel costs. “We really talk a lot about the transition being incredibly risky and incredibly expensive,” says Finkelstein. Many problems brands hope to leave behind by switching often resurface because the root issues never get addressed. How Communication Saves Relationships According to Finkelstein, the key to preventing relationship breakdowns is proactive communication. He encourages brands and 3PLs to shift their mindset from seeking perfection to presuming good intentions and working together to solve issues. “Perfect is not the objective,” he says, adding that regular check-ins can help identify potential problems before they escalate. Logistics Resolve’s mediation process ensures both sides clearly understand each other’s expectations and commitments. “Our job is to get both sides talking in a solution-oriented mindset versus blaming each other,” Finkelstein explains. Key Takeaways Five main issues cause brand and 3PL relationships to break down: forecasting, scope changes, SLA performance, visibility, and communication. Terminating a relationship can result in significant financial and operational costs (10%-25% of fulfillment +)for brands and 3PLs. Proactive communication and regular check-ins can prevent problems from escalating into irreparable conflicts. Logistics Resolve works to mediate and repair relationships, ensuring both sides stay aligned and focused on long-term success. The New Warehouse Podcast Episode 525: Healing Brand and 3PL Relationships With Logistics Resolve
NRF Calls on Administration to use ‘Any and All Authority’ to end Port Strike
The National Retail Federation released the following statement from NRF President and CEO Matthew Shay after a labor strike was initiated at all U.S. East and Gulf Coast container ports. The strike went into effect after the six-year master contract between the International Longshoremen’s Association (ILA) and the United States Maritime Alliance (USMX) expired on Sept. 30. “NRF urges President Biden to use any and all available authority and tools — including the use of the Taft-Hartley Act — to immediately restore operations at all impacted container ports, get the parties back to the negotiating table, and ensure there are no further disruptions.” “A disruption of this scale during this pivotal moment in our nation’s economic recovery will have devastating consequences for American workers, their families and local communities. After more than two years of runaway inflationary pressures and in the midst of recovery from Hurricane Helene, this strike will result in further hardship for American families. The administration must prioritize our economy — and the millions of Americans who depend on it for their livelihood and well-being — and intervene immediately to prevent further hardship and deeper economic consequences. “It is essential that the ILA and USMX immediately resume negotiations with the intention of finalizing a new master contract without further disruptions and put an end to this stalemate.” Last month, NRF issued a statement urging the parties to immediately resume negotiations. The group also spearheaded a letter signed by nearly 200 organizations to President Biden urging the administration to intervene and avoid a disruption. In June, NRF led a coalition of 158 state and federal trade associations in a letter to President Biden urging the administration to work with the negotiating parties and to reach a new agreement. Earlier this year, NRF also sent a letter to ILA and USMX calling for the resumption of port labor negotiations. As the leading authority and voice for retail, NRF will continue to advocate for policies and solutions that ensure supply chain resiliency.
September 2024 Logistics Managers’ Index
The September Logistics Manager’s Index reads in at 58.6, up (+2.2) from August’s reading of 56.4 and at its highest level since two years ago in September 2022. The overall index has increased for ten consecutive months, proving the logistics industry is back on solid footing. We saw a continuation of August’s trends in September as Inventory Levels increased (+4.1) to 59.8. The long-expected restocking of Downstream retailers primarily drives this. After several months of contraction, Downstream respondents are reporting expansion for Inventory Levels at a rate of 55.7. This represents some modicum of relief for Upstream supply chains, where goods had been building up like rainclouds waiting for the eventual downpour that retailers anticipate as we move into Q4. This shift is reflected in the significantly higher rates of Downstream Warehousing Prices (75.0 to 64.9 Upstream) and Transportation Prices (68.3 to 55.1 Upstream), signaling that retail supply chains are whirring back into motion for peak season. The fact that peak season is happening at all should be a bit of a relief for the logistics industry – and the economy as a whole – since we have not seen a traditional seasonal peak since 2021 (or possibly even 2019, if you don’t consider 2020 or 2021 to be “normal”). This activity resulted in Transportation Capacity moving back down to 50.0 and “no movement,” the second time that happened in 2024. Overall Transportation Capacity has not contracted since March of 2022. However, it is currently contracting at the Downstream level (45.0) due to the movement of goods from vendors down to retailers. It will be interesting to see if the current trajectory continues and it moves back to contraction at any point in Q4. Researchers at Arizona State University, Colorado State University, Rochester Institute of Technology, Rutgers University, and the University of Nevada, Reno, in conjunction with the Council of Supply Chain Management Professionals (CSCMP), issued this report today. Results Overview The LMI score combines eight unique components that comprise the logistics industry, including inventory levels and costs, warehousing capacity, utilization, and prices, as well as transportation capacity, utilization, and prices. The LMI is calculated using a diffusion index, in which any reading above 50.0 indicates that logistics is expanding; a reading below 50.0 indicates a shrinking logistics industry. The latest results of the LMI summarize the responses of supply chain professionals collected in September 2024. The LMI read in at 58.6 in September, up (+2.3) from August’s reading of 56.4, its highest level in two full years. While this is the 24th consecutive reading below the all-time average of 61.8 for the overall metric, the current trajectory suggests that may not be the case for much longer. This reflects the overall economy, which has recovered throughout 2024 and appears poised to expand more forcefully in 2025. Inflation continued to cool down in August, with PCE slowing to 2.2% year-over-year inflation, down 0.3% from July and close to the Fed’s long-term goal of 2% inflation. This number has led some analysts to suggest that the Fed will cut rates again in 2024[1]. The University of Michigan’s Consumer Sentiment Index increased to 70.1 at the end of September, up (+3.2) from August’s reading of 67.9. Forward look sentiment was also up (+2.3) to 74.4 in late September[2]. The percentage of U.S. households below the poverty line was down, and incomes were up 4% in 2023 to $80,610 per household. With this increase, household incomes are nearly on par with their all-time high reading of $81,210 in 2019 before the pandemic[3]. While this is a positive sign for consumers, it should be noted that these are raw numbers and not adjusted for inflation. The fact that U.S. incomes are still not quite back to where they were four years ago demonstrates just how long the economic hangover of COVID-19 has been. This positive economic data contributed to increases in all of the major U.S. stock indices in the last week of September, with the S&P 500 and the Dow, respectively, marking their 42nd and 32nd record high closes of the year[4].As has been the case for most of the last year, the outlook in other parts of the world is more complex and, in many cases, less optimistic than in the U.S. For instance, inflation also declined in France and Spain in September, likely leading to further rate cuts in the EU[5]. Germany has displayed mild improvement in consumer climate but continues to recover more slowly than analysts had anticipated [6]. This is reflected in the European Commission’s aggregate measure of business and consumer confidence, down 0.3% month-over-month, sliding slightly in the post-Olympics period[7]. There were some signs of life in China. In the last week of September, Chinese regulators put forth an economic stimulus package that included interest rate cuts, an allowance for smaller down payments on mortgages, and increased lending rates for firms engaging in stock buybacks. As a result, the Chinese CSI index increased by 15.7%, its most significant weekly gain since 2008[8]. The stock buybacks may be a temporary sugar high, so it will be interesting to monitor the long-term growth of this stimulus package for the world’s second-largest economy. Finally, closer to home, Canada’s GDP was flat in August, following a slight 0.2% uptick in July that had led some analysts to hope the Canadian economy was picking up steam[9]. This has led Bank of Canada officials to push for growth increases and a likely half-point interest rate cut at their October meeting[10]. The EU, China, and Canada are all among the U.S.’s most important trading partners, and the health of those countries will go a long way to determining the potential for supply chain activity. Of course, continued international trade with these countries relies heavily on the continued operation of U.S. ports, which is not as much of a sure thing at the end of September as supply managers would prefer. Port operators and carriers have appealed to the National Labor Relations Board (NLRB) to force
Airfreight soars above the congested ocean freight transport system
Drewry Airfreight Insight, a new online airfreight market intelligence service launched today by Drewry’s Supply Chain Advisory division, confirms airfreight’s growing popularity among international shippers as cost and congestion issues continue to impede ocean transport. 2024 has been a year of continued supply chain disruption for ocean freight shippers, forcing many to think and act creatively to alleviate the pressures on their global transport networks. With unreliable transit times and myriad problems in ocean transport, airfreight has stepped in and aided procurement teams in a time of need. As congestion has plagued the ocean freight sector, Drewry has seen double-digit growth in airfreight volumes, particularly out of Asia. Still, freighter capacity has remained buoyant enough to sustain this growth, and although rates have gone up, they have not matched the steep increases in ocean spot rates. Despite the demand boom in airfreight between Dec-23 and Sep-24, the cost ratio between airfreight and ocean freight spot rates has narrowed from 25.9x to 5.6x (see below). Drewry Airfreight vs. Maritime Price Multiplier Source: Drewry Airfreight Insight, Drewry Maritime Research, IATA “Procurement teams within global shippers/BCOs and forwarders need access to up-to-date market insights across both ocean and air sectors,” said Chantal McRoberts, director and head of advisory at Drewry Supply Chain Advisors.“This new monthly service provides the timely insights stakeholders need to determine the ‘best fit’ transport mode for their business.” The service will focus on the key drivers of the airfreight market (supply, demand, and load factors) on all key routes and key regional indices, enhanced by spot rate benchmarks against 127 of the most popular air routes. Airfreight Insight is accessed via Drewry’s digital Container Freight Portal, which also provides subscribers with wrap-around content such as Drewry’s World Container Index, Intra Asia Rate Index, Ocean Contract Rate Index, and Port Throughput Index, further enhancing the ocean freight market intelligence offered.
Port strike still on schedule, union says
Thousands of dockworkers to walk off the job Tuesday Tens of thousands of dockworkers at East and Gulf Coast ports reaffirmed plans to walk off the job when the current contract with port employers expires as of 12:01 a.m. on Tuesday. The International Longshoremen’s Association in a statement Sunday reaffirmed its plans to set up pickets Oct. 1 at ports from Maine to Texas in a job action that directly involves 25,000 workers in container and ro-ro services. The union charged that the United States Maritime Alliance (USMX) representing terminal operators and ocean carriers “refuses to address a half-century of wage subjugation where Ocean Carriers (sic) profits skyrocketed from millions to mega-billion dollars, while ILA wages remained flat.” The union is reportedly seeking a pay hike of as much as 70% over the six years of a new contract. The International Longshore and Warehouse Union representing West Coast dockworkers in 2023 negotiated wage increases of around 32%. A strike would affect ports handling $92 billion or two-thirds of U.S. trade, idling container handling at the Port of New York-New Jersey, the country’s second-busiest box hub, as well as car and truck imports into Baltimore, the leading gateway for vehicle imports. The USMX did not immediately respond to emails seeking comment. President Joe Biden, who has wooed union support for the general election that is just weeks away, said he would not block a strike. The Taft-Hartley Act gives the president powers to intervene and order a cooling-off period while negotiations resume, but the White House has said it has no plans to force longshore employees back to work. Manufacturers and other shippers spent most of the summer frontloading imports for the end-of-year retail season in a bid to get ahead of a possible strike and global port congestion worsened by rebel attacks on shipping through the Red Sea. Ports in the U.S. saw early peak traffic, and industry observers say a relatively short strike may have little immediate effect. However, industries such as produce importers and others that rely on lean inventories and just-in-time deliveries could see their businesses pressured early on.
U.S. Rail Traffic Report for the week ending September 21, 2024
The Association of American Railroads (AAR) has reported U.S. rail traffic for the week ending September 21, 2024. For this week, total U.S. weekly rail traffic was 522,112 carloads and intermodal units, up 6.0 percent compared with the same week last year. Total carloads for the week ending September 21 were 232,818 carloads, down 0.6 percent compared with the same week in 2023, while U.S. weekly intermodal volume was 289,294 containers and trailers, up 12.0 percent compared to 2023. Six of the 10 carload commodity groups posted an increase compared with the same week in 2023. They included grain, up 2,812 carloads, to 20,897; chemicals, up 2,071 carloads, to 33,139; and miscellaneous carloads, up 1,799 carloads, to 10,313. Commodity groups that posted decreases compared with the same week in 2023 included coal, down 4,987 carloads, to 63,164; metallic ores and metals, down 2,699 carloads, to 19,979; and nonmetallic minerals, down 2,382 carloads, to 32,096. For the first 38 weeks of 2024, U.S. railroads reported a cumulative volume of 8,244,994 carloads, down 3.3 percent from the same point last year; and 9,931,114 intermodal units, up 9.6 percent from last year. Total combined U.S. traffic for the first 38 weeks of 2024 was 18,176,108 carloads and intermodal units, an increase of 3.3 percent compared to last year. North American rail volume for the week ending September 21, 2024, on 9 reporting U.S., Canadian, and Mexican railroads totaled 339,514 carloads, down 2.3 percent compared with the same week last year, and 371,529 intermodal units, up 8.0 percent compared with last year. Total combined weekly rail traffic in North America was 711,043 carloads and intermodal units, up 2.8 percent. North American rail volume for the first 38 weeks of 2024 was 25,298,477 carloads and intermodal units, up 2.6 percent compared with 2023. Canadian railroads reported 92,505 carloads for the week, down 4.1 percent, and 69,836 intermodal units, down 4.1 percent compared with the same week in 2023. For the first 38 weeks of 2024, Canadian railroads reported a cumulative rail traffic volume of 6,015,994 carloads, containers, and trailers, up 0.1 percent. Mexican railroads reported 14,191 carloads for the week, down 16.0 percent compared with the same week last year, and 12,399 intermodal units, down 3.0 percent. Cumulative volume on Mexican railroads for the first 38 weeks of 2024 was 1,106,375 carloads and intermodal containers and trailers, up 4.4 percent from the same point last year.
Nelson-Jameson Executive receives Women in Supply Chain Rising Star Award
Food Logistics and Supply & Demand Chain Executive honor Director of Product Management Jenna Ponshock Nelson-Jameson has announced that Director of Product Management Jenna Ponshock was honored with a Women in Supply Chain Award. Food Logistics, the only publication exclusively dedicated to covering the movement of products through the global cold food supply chain, and Supply & Demand Chain Executive, the only publication covering the entire global supply chain, named Ponshock as a winner of its annual Rising Stars award. “We couldn’t be more proud of Jenna for receiving this prestigious honor from such well-respected industry publications,” says Mike Rindy, President of Nelson-Jameson. “In her time with Nelson-Jameson, Jenna has made a significant impact across our organization with unwavering kindness and mutual respect. As a rising star within and outside of her work with Nelson-Jameson, Jenna will undoubtedly continue to make a profound impact on supply chain operations.” The Women in Supply Chain Rising Stars award recognizes younger or newer professionals (39 and under) whose achievements, hard work and vision have helped shape the supply chain network. In 2023, two Nelson-Jameson female executives – Dakonya Freis, Vice President of Commercial Development, and Devon Vogel, Vice President of Customer Solutions – were honored with Women in Supply Chain Awards. “Every year, this award continues to amaze me. But this year especially, it’s all about the quality of the submissions. These women are doing remarkable things for their communities, organizations and teams and are paving the way for future young female leaders to be a part of an industry that’s making a difference,” says Marina Mayer, Editor-in-Chief of Food Logistics and Supply & Demand Chain Executive and Co-Founder of the Women in Supply Chain Forum. “New this year, the award was broken down into Rising Stars, Trailblazers, DEI Pioneer and Workforce Innovator. From there, we named an overall winner per category and then four honorable mentions per category. This year’s applications were superb and made it next to impossible just to pick one winner. I’m so proud of these women and their achievements. We’re just getting started.” Sarah Barnes-Humphrey, founder of Let’s Talk Supply Chain podcast and Blended Pledge, both sponsors of the Women in Supply Chain award, added that the winners have been crucial to their industries’ success and innovation. “Women are reshaping the landscape of supply chain management with their unparalleled contributions, igniting growth and fostering innovation across the industry. Their presence not only enriches the workforce but also brings a myriad of perspectives essential for tackling intricate challenges and refining global operations. The Women in Supply Chain award stands as a beacon, celebrating and amplifying their remarkable achievements,” Barnes-Humphrey said. “Congratulations to all the winners, everyone who was nominated and all those making an impact. This recognition honors the courage and dedication of all incredible people who work hard every day. This award is a testament to their unwavering commitment and profound impact on the field.”
Episode 523: Redefining LTL freight logistics with WARP
Welcome to this episode of The New Warehouse Podcast, where we dive into LTL freight. We’re joined by Daniel Sokolovsky, the co-founder and CEO of WARP. WARP is leading the charge in innovating Less-Than-Truckload (LTL) freight. In this episode, Daniel shares how WARP is shaking up traditional LTL networks with technology and flexible operations. The company’s mission goes beyond just moving goods; it’s about transforming the entire logistics process to be faster, more efficient, and cost-effective for brands and retailers. Building an LTL Network on Steroids WARP aims to revolutionize the LTL freight market with a powerful network combining cross-docking facilities, optimized routing, and flexible scheduling. As Daniel puts it, “The way we think about it is an LTL network on steroids.” This advanced network allows shippers to choose between speed and cost, offering flexibility that’s rare in traditional LTL logistics. Whether a shipper needs fast delivery or cost savings, WARP’s system allows them to tailor their logistics strategies to fit their unique needs. Bridging Parcel and LTL Freight in the Middle Mile Traditionally, separate networks handle parcel and freight deliveries. WARP, however, is changing the game by integrating these networks, especially in the crucial middle mile. Daniel highlights this innovation: “Where those two networks intersect is specifically in the middle mile.” By connecting these segments, WARP optimizes the movement of goods from regional hubs to final destinations, whether a small package or palletized freight. This strategy cuts costs and boosts efficiency, ensuring goods arrive quickly and reliably. “The flexibility in our network enables a significantly lower price point, quality on par if not higher, and significantly better visibility,” adds Daniel. A Tech-Driven Future for Freight Looking ahead, WARP hopes to unify freight modes—LTL, FTL, and parcel—into one seamless, tech-driven network. Daniel envisions a future where dynamic routing and optimization replace outdated static routing guides. “I think what happens is that we see a merge across all of these different service modes,” he explains. As WARP continues to innovate, they are exploring automation in cross-docking facilities, which could further streamline logistics and set new industry standards. Key Takeaways WARP’s LTL network offers unmatched flexibility, allowing shippers to balance costs and delivery speeds. Integrating parcel and freight networks in the middle mile cuts costs and enhances efficiency. The future of freight lies in a unified, tech-driven network that seamlessly connects multiple service modes. The New Warehouse Podcast Episode 523: WARP is Redefining Freight Logistics
Container trading and leasing rates decline in China ahead of the Golden Week
China to US container leasing rates drop by 35% Average container trading prices in China decreased for the second consecutive month in September; remained 25% higher than last year’s average. This month’s China market update is packed with developments that could potentially disrupt supply chains both within China and from China to key markets like the U.S. and Europe. Typhoons slow down berthing times and container operations in key Chinese ports Last week, China experienced its worst typhoon in 75 years, making landfall on the east coast. Hapag-Lloyd reports that ships are now facing delays of 36-60 hours to berth in Shanghai, while Ningbo faces waiting times of 24-48 hours. This bottleneck is expected to worsen as Typhoon Pulasan approaches, potentially exacerbating the already strained situation. Several ports in Ningbo and Shanghai have announced the suspension of container operations. (As on 20 September 2024) East Coast labor strikes affecting U.S.-bound shipments On the U.S. front, the ongoing threat of labor strikes at East Coast ports has created uncertainty. These strikes are expected to affect operations at the ports in the east coast. This has led to an acceleration in orders over the past two to three months, with businesses pulling forward shipments to mitigate potential delays. “In light of the recent robust U.S. economic growth, particularly in consumer spending (expected to rise 2.4% in 2024), businesses have been pulling forward shipments to mitigate potential delays. This consumer demand, coupled with a projected 3.8% increase in imports in 2024, represents the significance of timely shipping from China.” shared Christian Roeloffs, cofounder and CEO of Container xChange, an online global container trading and leasing marketplace based in Hamburg, Germany. Golden week approaching; another factor for slowdown Our regular surveys indicate that demand for U.S.-bound shipments from China remains strong, especially with Golden Week looming. Golden Week, starting October 1, traditionally causes a temporary slowdown in logistics activities across China, with a noticeable dip lasting between seven and ten days. With these events in combination—the U.S. labor strikes, upcoming Golden Week, and port suspensions—the China-to-U.S. shipping route is set to be volatile and uncertain over the next 20 days. Container market conditions in China: Softening demand and container prices Despite these uncertainties, no significant congestion or market is tightening within China itself. Several customers have reported a drop in container prices and lower COC (Carrier-Owned Container) rates, suggesting a softening demand for exports from China. Average container prices on a downward trend As of September 2024, average container prices in China have maintained their downward trajectory, with declines accelerating ahead of the Golden Week holidays. This drop reflects a broader reduction in demand for container shipments. Prices have fallen by 25% year over year, from $3,012 in September 2023 to $2,525 in September 2024. This year, container prices peaked at $2,603 in July 2024 and have been decreasing for two consecutive months. Chart 1: Average container price chart in China Leasing rates decline for the second month Overall, China to US average one-way container leasing rates dropped by 35% from $1221 in the first week of August 2024, to $787 as on 23 September 2024. Chart 2: Average one-way container leasing rates drop by 35% from Aug -Sep’24 Average one-way leasing rates for containers from Shanghai to Los Angeles have fallen for the second consecutive month. Rates dropped from $1,149 in July to $786 in August, and to $732 as of mid-September. Despite this decline, current rates remain elevated compared to the same period in 2023, when rates were $479. We anticipate these prices to stay relatively high through the rest of the year due to uncertainties surrounding U.S. East Coast strikes and the broader economic climate. Chart 3: Average one-way container leasing rates from Shanghai to Los Angeles: July–September 2024 Industry insights and market outlook The current challenge in the China market is the low Carrier-Owned Container (COC) rates, making it harder to send units to the U.S. This is compounded by high Pickup Charges (PUC), which have resulted in fewer Shipper-Owned Containers (SOC) reaching the U.S. Consequently, we might see rising prices for U.S.-bound shipments. Container leasing demand is expected to slow as Golden Week approaches. Much of the Christmas and Black Friday inventory has already been shipped, with deliveries typically taking 30 to 60 days. Despite the ongoing challenges, there are no major reports of port congestion in China, though general trade volumes are declining, indicating a tougher economic environment. At present, securing containers is not an issue, though this may change as market conditions evolve.
Women In Trucking Association names new Membership Director
The Women In Trucking Association (WIT) recently named Alyssa Kirkman senior director of membership. In this newly created position, Kirkman is responsible for all aspects of membership, engagement, retention, and strategic recruitment initiatives for the association. In this critical role, Kirkman will also help to advance WIT’s mission to encourage the employment of women in the transportation industry, eliminate barriers they face, and promote their accomplishments. Kirkman has over 15 years of experience in membership, marketing, and education leadership with industry associations. Previously, she was a communications and marketing manager and a member of IFMA, the world’s largest international association for facility management professionals. She supported 24,000 members in more than 100 countries. Kirkman was also in membership and marketing leadership roles with CORFAC International, the National Glass Association, and the American Cleft Palate-Craniofacial Association. “We are thrilled to have a professional of Alyssa’s caliber leading WIT’s membership growth and retention initiatives,” said Jennifer Hedrick, CAE, president and chief executive officer of WIT. “As the first association to focus on gender diversity in the commercial freight transportation industry, the Women In Trucking Association is looking to enhance the strategies of WIT’s membership programs that will broaden our impact on the industry through more female talent.” Hedrick notes that WIT is today one of the larger trade associations in transportation with more than 8,000 members in 10 countries. “WIT has done an incredible job of growing organically over the last 17 years, and I look forward to leading membership initiatives to continue the membership trajectory of the association,” said Kirkman. “I’m excited to support the industry as a whole and to expand our reach so that more women are supported in their careers.”
ALL Crane acquires two Faymonville HighwayMAX heavy-haul trailers
Nine-axle extendable trailers haul up to 170,000 pounds; available for rent The ALL Family of Companies has added two innovative heavy-haul trailers to its own trucking fleet and is making them available for rent to fulfill customers’ own heavy-hauling needs. ALL initially purchased the two Faymonville HighwayMAX trailers to carry the tracks for two newly acquired crawler cranes, the Liebherr LR 11000 and Liebherr LR 1800, but soon realized the trailers could be useful for other markets as well. The HighwayMAX is a nine-axle extendable highway trailer with nine hydraulically steered pendle-axles and a legal payload of up to 170,000 pounds (249,000-pound technical payload). Axle spacing is adjustable by up to 22.5 feet between each three-axle group, and each axle steers independently at 60 degrees for ultimate maneuverability in tight spaces. All axles are liftable. Faymonville is a European company, known for blending heavy industrial manufacturing expertise with technical know-how and cutting-edge technology. Their accompanying software package allows loads and trailer configurations to be planned in advance, much the same way 3-D lift planning for cranes enables ALL to design, plot, and practice lifts in the virtual world. “We’re able to simulate the load to make sure the axles are carrying an even amount of weight,” said Brian Meek, sales representative with ALL. “Because axle spacing and load limits vary by state, the HighwayMAX provides ultimate flexibility.” By combining technology with practical development, quality manufacturing, and innovative features, the new trailers offer great versatility, payload capacity, maneuverability, and quick mobilization. This versatility is expected to earn it many fans. “It will be in demand for transporting large industrial equipment, as well as work at steel mills and wind farms,” said Jimmy Hill, logistics manager for ALL. “For many of our customers, they will find that anywhere they thought they needed a Goldhofer, they can use the HighwayMAX.” One of the trailers already had its maiden voyage, transporting a 170,000-pound bolt press from Brecksville, Ohio, to Alsip, Ill. Other heavy-haul jobs have come in just through word-of-mouth. “Faymonville trailers are still fairly rare in the U.S.,” said Hill. “Once people see what they’re capable of, they’re interested in trying them out.”
U.S. Rail Traffic report for the Week Ending September 18, 2024
The Association of American Railroads (AAR) has reported U.S. rail traffic for the week ending September 14, 2024. For this week, total U.S. weekly rail traffic was 522,557 carloads and intermodal units, up 6.8 percent compared with the same week last year. Total carloads for the week ending September 14 were 232,154 carloads, down 0.0 percent compared with the same week in 2023, while U.S. weekly intermodal volume was 290,403 containers and trailers, up 13.0 percent compared to 2023. Seven of the 10 carload commodity groups posted an increase compared with the same week in 2023. They included grain, up 3,048 carloads, to 19,372; miscellaneous carloads, up 1,837 carloads, to 10,781; and farm products excl. grain, and food, up 820 carloads, to 17,227. Commodity groups that posted decreases compared with the same week in 2023 were coal, down 5,797 carloads, to 63,017; nonmetallic minerals, down 1,853 carloads, to 32,020; and chemicals, down 310 carloads, to 32,444. For the first 37 weeks of 2024, U.S. railroads reported cumulative volume of 8,012,176 carloads, down 3.3 percent from the same point last year; and 9,641,820 intermodal units, up 9.5 percent from last year. Total combined U.S. traffic for the first 37 weeks of 2024 was 17,653,996 carloads and intermodal units, an increase of 3.3 percent compared to last year. North American rail volume for the week ending September 14, 2024, on 9 reporting U.S., Canadian and Mexican railroads totaled 338,817 carloads, down 0.8 percent compared with the same week last year, and 374,207 intermodal units, up 9.8 percent compared with last year. Total combined weekly rail traffic in North America was 713,024 carloads and intermodal units, up 4.5 percent. North American rail volume for the first 37 weeks of 2024 was 24,587,434 carloads and intermodal units, up 2.6 percent compared with 2023. Canadian railroads reported 91,036 carloads for the week, down 1.3 percent, and 71,170 intermodal units, down 0.3 percent compared with the same week in 2023. For the first 37 weeks of 2024, Canadian railroads reported cumulative rail traffic volume of 5,853,653 carloads, containers and trailers, up 0.2 percent. Mexican railroads reported 15,627 carloads for the week, down 8.9 percent compared with the same week last year, and 12,634 intermodal units, up 2.1 percent. Cumulative volume on Mexican railroads for the first 37 weeks of 2024 was 1,079,785 carloads and intermodal containers and trailers, up 4.8 percent from the same point last year.
US East Coast ports strike customer advisory, Container xChange
Implications of Looming labor strikes on U.S. container trade and supply chains Issued by Container xChange September is traditionally one of the busiest months for U.S. containerized imports, driven by the peak shipping season as businesses prepare for the holiday rush. However, this year presents an unprecedented combination of challenges that could heavily impact supply chains. Potential labor strikes, natural disasters, and tariff uncertainties are converging, creating a highly volatile environment for global trade. This also led to the pulling forward of orders by retailers, which led to strong inventories in the US. In August 2024, U.S. container cargo imports surged by 12.9% year-over-year, with major ports handling nearly 2.5 million TEUs. While this reflects strong freight demand, it also intensifies concerns as labor strikes loom on October 1st. “The possibility of strikes in US East Coast and Gulf Coast Port adds uncertainty for container shipping professionals doing business in the US,” shared Christian Roeloffs, co-founder and CEO of Container xChange. For container trading and leasing companies, these disruptions could lead to significant delays and port congestion, impacting equipment turnaround times. “Companies should anticipate short-term spikes in demand for leased containers as retailers rush to secure goods ahead of potential disruptions, particularly for seasonal inventory and industrial shipments,” Roeloffs further added. “While the threat of strikes looms large, it’s important to note that U.S. inventories are currently strong due to the pulling forward of orders earlier this year to avoid existing disruptions. This stockpile will act as an essential buffer, mitigating the risk of container rates spiking dramatically due to the strikes. Additionally, with no significant signs of peak season demand strengthening, these strikes might not have as intense an impact as historically seen. However, the overall impact will largely depend on the duration of the strikes, with prolonged disruptions having the potential to intensify the implications for supply chains, leading to more pronounced bottlenecks and greater challenges in container availability.” Shared Roeloffs. Potential U.S. Strikes on October 1st The International Longshoremen’s Association (ILA), representing more than 85,000 dockworkers on the East and Gulf Coasts of the U.S., faces a contract expiration on September 30, 2024. As negotiations with the United States Maritime Alliance Ltd. (USMX) show signs of breaking down, a strike now appears increasingly likely, threatening to disrupt nearly half of the nation's ocean trade. Maersk has already warned of severe disruptions, noting that even a brief strike could result in weeks of recovery due to accumulated backlogs. The uncertainty is compounded by the fact that the duration of these strikes is unclear—it could be resolved within weeks or drag on for months, as seen with the West Coast strike last year. “Leasing rates may rise sharply as importers seek to secure containers amid potential delays. In this environment, traders will need to diversify their partner networks, and sourcing strategies, and explore alternative ports to mitigate container shortages,” shared Roeloffs. A Volatile Market for Container Traders “September is usually crucial for U.S. containerized imports due to the approaching holiday season. However, this year presents compounded uncertainties,” Roeloffs commented. Beyond U.S. port strikes, other challenges such as geopolitical instability, Houthi attacks in the Middle East, and the restructuring of global shipping alliances are contributing to market volatility. Supply Chain Disruptions and Port Congestion In the event of labor strikes, East and Gulf Coast ports will experience congestion, delaying container turnarounds. Traders could face increased demurrage and detention fees as containers remain stuck at the port. The backlog of cargo could create equipment shortages, raising leasing rates as demand spikes. Some businesses may be forced to reroute shipments through alternative ports, adding logistical complexities and costs. These uncertainties will fuel market volatility for container trading companies, with unpredictable container prices and availability. Traders may have to adjust their sourcing strategies while maintaining flexibility to adapt to changing market conditions. Potential Impact on Customers Container Trading Companies: Expect fluctuating demand and availability of containers as trade routes realign and U.S. port operations face potential delays. Having alternative strategies for equipment sourcing will prove essential to mitigate bottlenecks. Container Leasing Companies: The expected surge in demand for container equipment during the peak season could drive leasing rates upward, especially in the event of prolonged labor strikes or storm-related disruptions. Planning for repositioning and anticipating changes in demand across regions will be key to maintaining business continuity. Preparing for Disruptions As U.S. container trading and leasing companies navigate these disruptions, we encourage close monitoring of the evolving labor negotiations, weather risks, and global shipping alliance restructuring. We anticipate short-term demand spikes, potential container shortages, and fluctuating leasing rates as the market reacts to these external pressures.
Episode 520: 4PL Solutions from CBIP Logistics
In this episode of The New Warehouse Podcast, Kevin chats with Nick Bartlett, Director at CBIP Logistics, a leading fourth-party logistics (4PL) provider based in Hong Kong. Nick shares insights into CBIP’s innovative approach to bridging the gap between brands and global logistics solutions, particularly in Asia-Pacific. The conversation covers CBIP’s journey towards carbon neutrality, its in-house tech platform launch, and the evolving direct-to-consumer (DTC) market in Asia. 4PL Solutions for Global Expansion CBIP Logistics connects brands with leading logistics solutions worldwide. CBIP’s business model emphasizes flexibility and brand representation, allowing companies to expand internationally without being tied to a single logistics partner. “We represent the brand’s promises. We don’t represent the 3PLs’ profitability line,” says Nick Bartlett. This approach has enabled CBIP to support over 100 brands, shipping across 160 countries focusing on providing tailored logistics solutions that align with each brand’s specific needs. Nick highlights that CBIP’s role is more than just matchmaking between brands and logistics providers. The company takes full operational responsibility from start to finish, ensuring the brand’s promise is delivered consistently across all markets. This unique 4PL model can help brands looking to expand into regions like Asia. The Evolving DTC Market in Asia Asia’s direct-to-consumer (DTC) market is rapidly evolving, driven by increasing e-commerce adoption and technological advancements. However, Nick points out that Asia’s logistics infrastructure is still catching up with Western markets. “The infrastructure inside the logistics industry has progressed but is just not as fast as what you see in the U.S.,” Nick notes. Despite these challenges, the region is witnessing significant growth, particularly in markets like Vietnam, the Philippines, and Thailand. Nick also discusses the importance of trust in the Asian market, which is a critical factor in the success of DTC brands. However, while speed of delivery is essential, building trust with consumers is paramount. “Trust in an Asian culture is of the highest qualities, one of the highest values positioned,” says Nick. This trust is built through localization, understanding consumer preferences, and adapting brand strategies to fit local markets. CBIP’s Commitment to Sustainability and Innovation In 2022, CBIP Logistics achieved carbon neutrality, marking a significant milestone in the company’s commitment to sustainability. The journey to carbon neutrality was rigorous, involving a comprehensive audit of CBIP’s operations and supply chain. “We wanted it to be credible, fair, and transparent,” says Nick. Additionally, CBIP is developing an in-house tech platform, currently in beta, designed to streamline operations and enhance customer experience. The platform, called “Bundle,” aims to consolidate the operations of CBIP’s customers, offering a more integrated and efficient solution. Nick explains, “The power of what we’re building is in the ability to automate and allocate tasks across our extensive network of suppliers.”This approach improves operational efficiency for CBIP’s customers. Key Takeaways CBIP Logistics offers a unique 4PL model that provides brands with flexible, brand-centric logistics solutions essential for global expansion. The DTC market in Asia is increasing, with significant opportunities for brands prioritizing trust and localization. CBIP Logistics achieved carbon neutrality in 2022, demonstrating a solid commitment to sustainability. The company’s in-house tech platform, “Bundle,” enhances operational efficiency and provides valuable data-driven insights for customers. The New Warehouse Podcast Episode 520: 4PL Solutions from CBIP Logistics
GEODIS to Hire 3,700 Seasonal Workers for Peak Season
GEODIS has announced plans to hire 3,700 seasonal workers across its campuses in the U.S. and Canada to help manage the expected rise in volumes during peak season. This hiring initiative will bolster the company’s operational capacities in its warehouses and distribution centers in preparation for the holiday season, a time when consumer demand surges. Emarketer noted U.S. holiday sales in 2023 increased 3.9% year-over-year as consumer spending grew even amidst uncertain economic times, and a similar pattern is projected for this year. Emarketer expects a substantial 4.8% increase in holiday retail sales for 2024, signifying continued growth despite factors such as inflation and consumer price sensitivity. In anticipation of this demand, GEODIS is seeking seasonal employees to join its nearly 17,000 teammates who power its operations across North America. GEODIS is recruiting material handlers and equipment operators across 13 regions in the U.S. and Canada this peak season. The company offers competitive wages, peak premium pay incentives, peak and referral bonuses, and an expedited payment option that allows workers to receive up to 50% of their paycheck before payday through an on-demand program. Additionally, GEODIS provides flexible schedules with weekend opportunities and multiple shift options daily, allowing teammates to choose times that best suit their lives. Both part-time (under 30 hours a week) and full-time (over 30 hours a week) seasonal positions are available. Prospective teammates can also use GEODIS’ virtual recruiting assistant, Sophie, to find the right role, easily navigate the application process and receive fast answers to questions before being connected to a recruiter for next steps. “We acknowledge the immense responsibility we have to our customers to deliver exceptional service every day, and this is especially true during peak season,” said Anthony Jordan, GEODIS in Americas Executive Vice President and Chief Operating Officer. “Because peak season is the most business-critical sales period of the year for many of our retail clients, expanding our workforce is vital to ensure we have a flexible, dynamic team that can handle anticipated surges in demand.” GEODIS’ culture puts teammates at the forefront by offering opportunities for employees to provide feedback and suggestions through surveys, personal check-ins and group meetings. The company also prioritizes teammate safety and ensures optimal work conditions in modern facilities with state-of-the-art technology. GEODIS invests in its teammates with paid safety-focused training, allowing them to gain hands-on experience so they can feel confident from day one of employment. “GEODIS is committed to creating a diverse and supportive work environment where employee well-being is our top priority,” said Jordan. “Whether looking for extra income during the holidays or wanting to explore a long-term path at GEODIS, our teammates have the opportunity to make a difference and receive the training and support they need to move their careers forward.”
Port of Long Beach achieves busiest month on record
Potential tariff increases, labor negotiations contribute to peak shipping season The peak shipping season boosted the Port of Long Beach in August to its strongest month in its 113-year history as retailers moved cargo ahead of potential tariff increases and labor negotiations continued at seaports on the East and Gulf coasts. Dockworkers and terminal operators in Long Beach moved 913,873 twenty-foot equivalent units in August, up 33.9% from the same month last year and surpassing the Port’s previous all-time one-month record set in May 2021 by 6,657 TEUs. Imports jumped 40.4% from August 2023 to 456,868 TEUs, exports rose 12% to 104,646 TEUs and empty containers moved through the Port increased 33.7% to 352,360 TEUs. In addition to being the Port’s third consecutive monthly year-over-year increase, August also marked only the second time the Port has exceeded 900,000 TEUs in a single month. “Cargo diversions and concerns about upcoming tariffs are creating a busy peak season for us,” said Port of Long Beach CEO Mario Cordero. “We’re prepared for the uptick in shipments and continued growth through the rest of the year with a dedicated waterfront workforce, modern infrastructure and plenty of capacity across our terminals.” “The docks are bustling with record-setting activity as we continue to move cargo quickly, reliably and sustainably,” said Long Beach Harbor Commission President Bonnie Lowenthal. “As the premier gateway for trans-Pacific trade, the Port of Long Beach is delivering on its promise of outstanding service and facilitating the most efficient movement of goods across the supply chain.” The Port has moved 6,087,875 TEUs during the first eight months of 2024, up 21.9% from the same period last year. Click for complete cargo numbers
U.S. Rail Traffic for the week ending September 07, 2024
The Association of American Railroads (AAR) has reported U.S. rail traffic for the week ending September 7, 2024. For this week, total U.S. weekly rail traffic was 479,179 carloads and intermodal units, up 7.3 percent compared with the same week last year. Total carloads for the week ending September 7 were 222,201 carloads, up 2.2 percent compared with the same week in 2023, while U.S. weekly intermodal volume was 256,978 containers and trailers, up 12.1 percent compared to 2023. Five of the 10 carload commodity groups posted an increase compared with the same week in 2023. They included grain, up 4,920 carloads, to 19,552; chemicals, up 3,269 carloads, to 32,669; and petroleum and petroleum products, up 1,033 carloads, to 10,778. Commodity groups that posted decreases compared with the same week in 2023 included coal, down 4,024 carloads, to 63,754; motor vehicles and parts, down 1,248 carloads, to 13,663; and forest products, down 338 carloads, to 7,511. For the first 36 weeks of 2024, U.S. railroads reported a cumulative volume of 7,780,022 carloads, down 3.4 percent from the same point last year; and 9,351,417 intermodal units, up 9.4 percent from last year. Total combined U.S. traffic for the first 36 weeks of 2024 was 17,131,439 carloads and intermodal units, an increase of 3.2 percent compared to last year. North American rail volume for the week ending September 7, 2024, on 9 reporting U.S., Canadian, and Mexican railroads totaled 323,723 carloads, down 0.1 percent compared with the same week last year, and 334,792 intermodal units, up 9.2 percent compared with last year. Total combined weekly rail traffic in North America was 658,515 carloads and intermodal units, up 4.4 percent. North American rail volume for the first 36 weeks of 2024 was 23,874,410 carloads and intermodal units, up 2.5 percent compared with 2023. Canadian railroads reported 87,045 carloads for the week, down 2.9 percent, and 65,938 intermodal units, up 1.7 percent compared with the same week in 2023. For the first 36 weeks of 2024, Canadian railroads reported a cumulative rail traffic volume of 5,691,447 carloads, containers and trailers, up 0.3 percent. Mexican railroads reported 14,477 carloads for the week, down 13.8 percent compared with the same week last year, and 11,876 intermodal units, down 6.0 percent. Cumulative volume on Mexican railroads for the first 36 weeks of 2024 was 1,051,524 carloads and intermodal containers and trailers, up 5.1 percent from the same point last year. Download charts here
Episode 519: Cold Chain visibility with Coldcart
In this episode of The New Warehouse Podcast, Bob LeGere, Head of Sales at Coldcart, joins us to share insights into the world of cold chain fulfillment. Bob shares valuable insights into how Coldcart is revolutionizing the cold chain space by offering enhanced cold chain visibility and customized solutions for managing perishable goods. We explore the differences between fulfilling cold chain versus dry goods and discuss the unique challenges and opportunities when dealing with temperature-sensitive products. The Cost of Cold Chain Logistics When transitioning from dry goods to cold chain logistics, companies often face significantly different cost structures. Bob emphasizes, “The name of the game is always cutting costs, but that’s not necessarily the case with perishables.” Unlike non-perishable goods, where cost reduction is paramount, in cold chain logistics, the focus shifts towards minimizing risk and ensuring timely deliveries. For example, Coldcart’s system tracks weather patterns to decide whether it’s safe to ship orders, reducing the risk of spoilage and costly reshipments. Cold Chain Visibility and Customization One of the differentiators of Coldcart is its advanced system that provides unparalleled cold chain visibility and customization options. Bob explains, “It’s all about visibility and tracking. If you can find someone that will give you more visibility, customization, and flexibility—that’s what you should be looking for.” Coldcart’s platform not only allows businesses to adapt to real-time conditions, such as unexpected temperature spikes, but it also offers the ability to create rules based on these variables, ensuring that perishable goods are always shipped under optimal conditions. Partnering for Growth in the Perishable Space Bob discusses the importance of building partnerships with brands early on and growing alongside them. He notes, “There’s more value in partnering with brands early on and growing alongside them than just trying to steal the biggest volume shippers.” This approach allows Coldcart to tailor their services to the specific needs of smaller brands, helping them scale while maintaining the quality and integrity of their perishable products. Bob parallels his experience at ShipBob, where he witnessed the evolution of non-perishable e-commerce, which he believes is now happening in the perishable space. Key Takeaways Cost Management: In cold chain logistics, the focus shifts from cost-cutting to risk management, particularly regarding timely deliveries and avoiding spoilage. Visibility and Flexibility: Coldcart’s platform offers real-time tracking and customizable rules that help businesses optimize the shipping process for perishable goods. Growth Partnerships: Building early brand partnerships is crucial for long-term success in the perishable space. The New Warehouse Podcast Episode 519: Cold Chain Visibility with Coldcart
American Logistics Aid Network calls on industry businesses to help with Tropical Storm/Hurricane Francine relief
As Tropical Storm/Hurricane Francine intensifies and approaches the Gulf coast, the American Logistics Aid Network (ALAN) is urging area residents to heed safety advisories – and reminding members of the logistics community that their post-storm help could be needed soon. “All signs point to Tropical Storm/Hurricane Francine making landfall as a Category 2 hurricane, and because the area has experienced so much rain in the past two weeks, officials are expecting lots of downed trees, significant power outages, and water systems disruptions that could last several days. Inland flooding is likely across Louisiana and parts of Mississippi and Texas,” said Kathy Fulton, ALAN’s Executive Director. “As a result, we have already begun receiving requests for assistance – and we are mobilizing accordingly.” In addition to working closely with the non-profit and emergency response community, ALAN is monitoring the storm’s real-time path and supply chain impacts—including damages to roads, ports, and airports—via its Supply Chain Intelligence Center, which individuals and businesses can access free of charge. ALAN has also updated its Disaster Micro-Site with helpful Tropical Storm/Hurricane Francine resources. That site is where ALAN will post requests for donated logistics assistance, most of which will start arriving within 24 to 72 hours after the storm’s initial landfall. Logistics businesses that wish to make a financial donation to ALAN instead can do so by visiting https://www.alanaid.org/donate/. “On a final note, we encourage businesses to give their employees who live on the Gulf Coast ample time to prepare or evacuate, even if it means closing down early or temporarily suspending operations,” she said. “Staying safe should always be priority number one. “We hope that these efforts and our advisories will prove to be merely precautionary and that Tropical Storm/Hurricane Francine’s effects won’t be as significant as predicted. Meanwhile, please join us in holding good thoughts for the residents of the Gulf Coast.”
Episode 518: Finding Your Perfect 3PL Partner with Matt Hertz
The New Warehouse Podcast welcomes Matt Hertz, the co-founder of Third Person and Second Marathon. Matt’s journey through the e-commerce landscape, from selling sports cards online in the late ’90s to becoming a pivotal figure in the logistics and fulfillment sectors, provides valuable insights. His experience working with major e-commerce brands laid the groundwork for his current ventures, which focus on helping emerging e-commerce brands navigate the complex world of third-party logistics. This conversation delves into the challenges of rapid growth, the importance of finding the right 3PL partners, and the evolving landscape of e-commerce fulfillment. From Sports Cards to E-Commerce Giant Matt’s entrepreneurial journey began in Toronto, Canada, where he started buying and selling sports cards online in 1999. This early exposure to e-commerce and logistics provided invaluable lessons. “I started selling on Yahoo auctions, and it was all about fulfilling orders out of my home,” Matt recalls. His passion for e-commerce continued as he moved on to larger ventures, such as being an early employee at Rent the Runway and Birchbox. At Birchbox, Matt played a crucial role in scaling operations from 500 monthly orders to over a million. “We knocked down a lot of walls,” Matt says, reflecting on how their efforts helped pave the way for other subscription-based businesses. The Perfect 3PL Partner Can Scale As e-commerce brands scale, finding the right 3PL partner becomes critical. Matt shares how Birchbox’s rapid growth posed challenges not only for the internal team but also for their 3PL partners. “They didn’t believe us when we said we were going to grow 200% month over month,” he explains. This disbelief was common among partners who were unprepared for such explosive growth. The lesson here? Choose a 3PL capable of handling your current needs but also rapid scaling. Matt emphasizes that this relationship is “like a marriage,” where both parties must be aligned in their goals and expectations. Building a Better 3PL Experience with Third Person Matt’s 3PL matchmaking experience led to the launch of Third Person, a platform designed to help e-commerce brands find the right 3PL partners. He realized that many brands struggled with this process, often relying on Google searches or referrals. Matt notes, likening it to a haphazard approach to dating. Third Person aims to streamline this process by understanding each brand’s unique needs and matching them with the most suitable 3PLs. This service is precious for brands that may not have the resources to engage in a full consultancy but still need expert guidance. Key Takeaways Early e-commerce experience can lay the foundation for success in logistics and fulfillment. Rapid growth requires 3PL partners who can adapt quickly and scale with the business. The relationship between a brand and its 3PL is crucial and should be treated with the same care as a long-term partnership. Third Person offers a tailored solution to help e-commerce brands find the right 3PL, moving beyond simple Google searches to a more informed matching process. The New Warehouse Podcast Episode 518: Finding Your Perfect 3PL Partner with Matt Hertz